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Ford India April 2016 sales grow 32%, 6,531 units sold

Including exports, sales touched 16,470 units, which is a 16% increase compared to last year.

Ford India sales in April 2016 (including exports) stood at 16,470 units as against 14,215 units sold in April 2015 resulting in an increase of 16%.

Both domestic sales and exports increased during the past month with domestic sales up 32% at 6,531 units as compared to 4,931 units sold in April 2015. Exports increased 7.05% from 9,284 units exported in April 2015 to 9,939 units exported in the past month.

Ford Figo Aspire bookings

Ford India’s special emphasis on a three-pronged brand transformation strategy with customer-centric products, cost of ownership perception and enhanced customer experience allowed the company to experience this growth.

Ford India also set up an independent Technical Training Center at Manesar, Gurugram in April in association with Technical Training Inc – TTi. It is from this center, which is spread over 18,000 sq ft that Ford India will conduct 13,500 special technical training sessions each year.

Ford India management with the Mustang.

Ford India management with the Mustang. Launch by June 2016.

Furthering this training commitment, Ford India has also entered into a partnership with Industrial Training Institutes in Hyderabad and Sonepat to introduce Automotive Student Service Educational Training (ASSET) Centres.

Also Read – New Ford Endeavour eats into Toyota Fortuner’s sales

New sales and service facilities have been set up at Amravati, Dhanbad, Renukoot, Faizabad, Gonda and Satna thus taking total sales and service centers to 376 across 209 cities in India.

New Ford Endeavour – Photos

About the author

Pearl Daniels

Pearl Daniels

Former freelance writer, Pearl Daniels is in the auto industry since 2011, having established herself as a widely read staff writer since 2013. Her keen eye for industry news, daily need to break down latest events, and quest to not miss a single launch detail, gives you the most refreshing morning news on weekdays.

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