China is emerging as the new luxury market hub with increased demand being witnessed by General Motors in the country during the month of November 2012. The company which is present in China through its 12 joint ventures, two wholly owned foreign enterprises and over 35,000 employees, has seen sales increase during the current year. GM has sold more than 2.5 million units in the country during the period January to November 2012, thus making it a market leader in the country.
General Motors recorded their second highest monthly sales in November 2012 with domestic sales reaching 260,018 units in November resulting in an increase of 9.7% over November 2011. Sales during the period January to November 2012 touched 2,593,642 units as compared to 2,547,171 units in 2011.
Sales of GM and joint ventures saw an increase of 10.4% during the period January to November 2012 while Shanghai domestic sales increased 8.7% to touch 1,220,887 units during the period and SAIC-GM-Wuling sales increased 12.5% reaching a total of 1,318,473 units.
Similar success stories were narrated by Shanghai GM which sold 136,444 vehicles in China in November with demand increasing 20.6% YoY. Chevrolet sales in China during November 2012 were also encouraging with demand increasing 15.3% while Cadillac sold 3,260 units in China during the month, resulting in an increase of 8.4%. For more information, scroll down.