This season, Harley-Davidson India launched the ‘Find your Freedom’ contest in July. Artists and bands across India can submit their own original rock anthems on the ‘Freedom’ theme as video and audio files.E
Entries will be judged by a celebrity jury of musicians Luke Kenny and Sid Coutto, and Lalitha Suhasini, Editor of Rolling Stone magazine. Selection of 3 best entries will be based on a combination of popularity, i.e., number of votes and jury vote. These entries get a chance to play at the Mumbai HRR grand finale. The top entry then gets a chance to play at the European Bike Week, 2014. The winning band will be awarded ‘Harley-Davidson band of the year’ and will play at 3 Harley milestone events during the year 2014.
Celebrated on the 23rd and 24th of June, a host of members from across the globe congregated to celebrate their passion by collectively covering a distance of 13 million kilometers in just 48 hours. This journey took them from the deserts of Rajasthan, across the Jaipur highway to Yamuna Expressway resulting in Indian riders covering a distance of 500,000 kms. Million Mile Monday (MMM) was launched in 2008 and has ever since then been an annual event held on the last Monday of June. This event grows bigger and bigger with each passing year.
Two H.O.G’s Mr.Saurin Shah and Mr.Ricken Desai have re-wrote the rules of riding as they took their machines to the next frontier, through their personal milestones.
Saurin Shan from Nine Bridges Harley-Davidson, Ahmedabad rode an amazing 1500 Kms in 48 hours and stamped his authority over the “mile muncher” honor. “We rode to Kanha National Park, enjoying the light pre-monsoon showers as we played our role in the World Ride. The sense of being part of a global event was surreal; words cannot describe the kind of experience it is to ride with fellow H.O.G’s. To truly appreciate riding you need to ride in a group to experience the brotherhood and camaraderie which builds around the riders and gets stronger as the kilometers amongst them increase”
Mr Ricken Desai from Banjara Harley-Davidson, Hyderabad rode an astounding 6000Kms cumulatively with his fellow H.O.G’s. They plan to continue their journey and pile on more kilometers over 2013. Outstripping all the other H.O.G’s and setting his own benchmark on how a true rider rides, Ricken had his own take on what a true H.O.G was- “he rides hard and fast into the sun-set, for him it’s the journey not the destination that matters. For us H.O.G is a way of life, we saddle our machines as often as we can, not to escape the concrete jungle but to explore the unexplored and live life on the open roads for as long as we can”