Hyundai Motors announces ICC World Twenty20 Trophy Tour – Metros focus on cricket and Hyundai vehicles
As this year’s official partners to ICC World Twenty20, Hyundai Motor India Limited, India’s second largest auto manufacturers have announced a ‘Trophy Tour’. This Trophy will be on display at all Hyundai showrooms starting from New Delhi and NCR after which it will make its way to Hyundai showrooms in Mumbai and Chennai.
Besides showcasing the Twenty20 Trophy, Hyundai Motors India Limited will also be conducting various programs to involve consumers and get set for the upcoming ICC Twenty20 World Cup and build up the excitement for one of the major cricketing events in a country where cricket plays a major role. The Twenty20 Trophy will be transported to the various venues in a special Hyundai car – Fans of Brilliance. Fans can visit these showrooms to get a firsthand account of the trophy and participate in the various events being conducted by the company giving them a perfect chance to put focus on Hyundai vehicles.
Fans can visit any of the three locations where the Trophy is to be put on display, can follow the events on Facebook and Twitter and look forward to the final events to be held in September/October this year.
News release: Hyundai the Official Partner for ‘ICC World Twenty20’ announces ‘Trophy Tour’
~Exclusive trophy preview for cricket fans in New Delhi, Mumbai and Chennai~
Hyundai Motor India Limited (HMIL), the largest exporter and second largest car manufacturer in India and Official Partner of ICC, today hosted an exclusive display of the prestigious ICC World Twenty20 trophy at all Hyundai showrooms in Delhi & NCR. With this trophy tour, Hyundai is set to embark various consumer-engagement initiatives for the upcoming ICC Twenty20 World Cup.
In continuation of being the long-term official partner with ICC as announced in 2011, Hyundai has introduced the Trophy Tour as a part of Twenty20 World Cup activities this year. The Trophy Tour will commence from New Delhi and will cover 3 metropolitan cities New Delhi, Mumbai and Chennai.
Speaking on this initiative, Mr. C H Han, Executive Director, HMIL, said, “Being the official partner of ICC World Twenty 20, it gives us immense pleasure to organize the ‘Trophy Tour’ to give our cricket fans firsthand experience. We are confident that this tour will be a successful step in building up excitement and creating a buzz for the sport and Hyundai in a nation where cricket is a passion. We are very keen to engage with our customers through exciting activities planned for the coming months.”
The trophy will be carried in a specially branded Hyundai car – ‘Fans of Brilliance’. The fans can visit select Hyundai dealerships for a preview and a photo opportunity with the trophy. On the social media networks like facebook (facebook/HyundaiIndia) and Twitter (@HyundaiIndia) the fans can follow the current trophy location.