Tata Group leads the list of most valuable brands in the country. The value of Tata brand increased 4% in 2014 and despite the fact that brand value was slower this year, the brand has managed to stay in the lead with brand value at US$15 billion.
Tata Group is the world’s 65th most valuable brand and India’s leading brand at the top of the list of 10 biggest brands in the country. Tata Group (brand value $15,378 million) is in the No. 1 position and followed by State Bank of India ($6,563 million), LIC ($4,927 m), Airtel ($4,524 m), Reliance ($3,663 m), Indian Oil ($3,493 m), Infosys ($3,414 m), L&T ($3,235 m), HCL ($3,148 m), ONGC ($2,899 m).
The study released on Thursday was conducted by Brand Finance, a leading brand valuation consultancy company. Following top 10 leading brands the list also includes newcomers in the areas of E-commerce, Pharmaceuticals, Automobiles, Telecoms, Heavy Engineering and Banking Services which comprise a total of 20% of brands in 2016 Brand Finance India 100.
These new entrants include Essar (in 11th position with brand value of $2,747 m), United Spirits (22nd rank with $1,337 m), Marico (36th rank at $725 m), and Future Retail (43rd rank at $493 m).
Other brands such as Berger Paints, Bharat Heavy Electricals, Micromax, Nerolac, Shree Cement, Aircel, IndusInd Bank, Voltas, TVS Motors, Royal Enfield, Pidilite, Flipkart, Dr. Reddy’s Lab, Sun Pharma, Sun TV and Piramal Enterprises also made it to the list.