KTM India sales have declined about 6% YoY and about 27% MoM. Newly launched Duke 790 sales are 0 for Dec 2019.
As KTM India gears up for the launch of the new KTM 390 Adventure later this month and the launch of BS6 versions of the Duke and RC family. Here is a look back to sales in December 2019.
Total sales of KTM Duke and RC models stood at 3,349 units in December 2019. This was a 6.45 percent de-growth as compared to sales of 3,580 units sold in the same month of the previous year. While this may not be a significant dip in sales, it is a 27.23 percent de-growth when compared to sales in November 2019.
| KTM | Dec-19 | Dec-18 | Diff | % | Nov-19 | Diff | % |
|---|---|---|---|---|---|---|---|
| 125 | 1,307 | 2,414 | -1107 | -45.86 | 2,135 | -828 | -38.78 |
| 200 | 1,582 | 925 | 657 | 71.03 | 1,755 | -173 | -9.86 |
| 250 | 259 | 135 | 124 | 91.85 | 456 | -197 | -43.20 |
| 390 | 201 | 106 | 95 | 89.62 | 251 | -50 | -19.92 |
| 790 | 0 | 0 | 0 | – | 5 | -5 | -100.00 |
| Total | 3,349 | 3,580 | -231 | -6.45 | 4,602 | -1,253 | -27.23 |
In the KTM lineup it was seen that the entry-level KTM 125 twins – 125 Duke and RC 125, which has amassed highest sales in December 2018 at 2,414 units and in November 2019 at 2,135 units dipped to 1,307 unit sales in December 2019.
KTM 200 sales which had stood at 925 units in December 2018 increased 71.03 percent to 1,582 units in December 2019. However, these numbers were 9.86 percent lower as compared to sales of 1,755 units in November 2019. KTM 250 and 390 also experienced a de-growth in December 2019 at 259 units and 201 units respectively, as compared to sales of 456 units and 251 units in November 2019. When compared to sales in December 2018, sales of these two models increased substantially by 91.85 percent and 89.62 percent as sales in that month had stood at 135 units and 106 units respectively.
KTM also launched the new 790 Duke in India in September 2019. Priced at Rs.8.64 lakhs, this naked street fighter, nicknamed ‘The Scalpel’, is the most expensive offering from the company in the country. It saw sales of 5 units in November 2019 but sales failed to take off in December. The KTM 790 is powered by a 799cc, twin cylinder, liquid cooled engine generating 103 bhp power and 87 Nm torque mated to a 6 speed manual gearbox.
KTM India has planned launch of the 390 Adventure later this month. The company will also be introducing BS6 variants of the RC 390, 390 Duke and the 250 Duke before the end of January 2020 while the BS6 200 Duke and RC200 along with the BS6 125 Duke and RC125 will come in sometime before March 2020. The BS6 upgrade will see all KTM models priced higher by Rs.10,000-15,000 over the older BS4 models.
