As we await the new FY, as is norm, vehicle buyers will have to brace themselves price hikes attributed to varying reasons. Jaguar Land Rover is one of the first to reveal that prices of their cars will increase in the new financial year.
Mr. Rohit Suri, President & Managing Director, Jaguar Land Rover India Ltd. (JLRIL) said, “Jaguar Land Rover in India offers a portfolio of world class products that inspire and excite. This increase in price is purely inflationary and we are certain that the two global iconic brands, Jaguar and Land Rover, will continue to attract existing and new customers.”
Jaguar Land Rover today announced a price hike by upto 4 percent across select cars wef April 1, 2019. JLR vehicle portfolio on sale in India includes Jaguar XE, XF, XJ and F-PACE (manufactured locally), and F-Type (CBU), Land Rover Discovery Sport and Range Rover Evoque (manufactured locally), and Range Rover Velar, Range Rover, Range Rover Sport and Discovery (CBU).
Indian auto industry hasn’t been having the best of years with sales having remained more or less stagnant owing to subdued sales activity. This has been attributed to a multitude of underlying factors including elections, tax breaks, and increased ride-sharing avenues.
Luxury automakers in India began 2018 on a strong note but the momentum didn’t carry through on H2 2018. A melee of import duties, fuel price fluctuation, fluctuation sin lending and insurance rates, and weak rupee had the industry on tenterhooks, with all eyes on domestic share market performance. Overall uncertainty having curbed spending, meant auto industry activity was contained.
Tata Motors-owned Jaguar Land Rover reported 16.23 per cent sales increase in India for 2018 at 4,596 units sold, up from 3,954 units sold in 2017. JLR’s recent customer centric endeavour saw a rehaul of its online car buying platforms to make the overall car ownership process seamless and convenient when the process begins online.