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Land Rover India launches ‘Tracking the Tiger- 50 days in India’s Best Tiger Reserves’ – A coffee table book by Bob Rupani

Bob Rupani, a noted auto journalist, who has been Executive Editor of magazines such as Car and Bike International, Auto Motor and Sports India, BBC India and Auto India, has now authored a coffee table book’ Tracking the Tiger- 50 days in India’s Best Tiger Reserves’.

Bob Rupani with host Neha Sareen at the launch event in Mumbai

The book depicts a 50 day journey of Bob’s first hand journey across Tiger Reserves in the country and the varied flora and fauna that is present in these reserves. The book is pictorially depicted by photographs by renowned wildlife and nature photographer Dhrittiman Mukherjee.

All travelling was done in 2013.

The travellers have explored 13 wild life sanctuaries and traversed across some of the most challenging of terrains while in the confines of a Land Rover Freelander 2 and Range Rover Sport.

Foreward to Bob Rupani’s book is by Virginia McKenna, actress who played the role of Joy Adamson in the movie Born Free. Virginia is also a wildlife campaigner, Founder and Trustee of Born Free Foundation.

Speaking about the Tiger, Bob tells RushLane that the world is divided in two kinds of people, one who have seen the tiger in the wild, and the other who haven’t. On its own, in the wild, Tiger is the most graceful animal. Talking about the recent incidents where Tigers have been labelled as a man-eater, Bob says that its the humans who are the problem. Humans have not only encroached upon his land, but have also started hunting his food. This, over period, has got the tiger agitated. Tiger never attacks without provocation. Humans must respect this, and leave the tiger alone.

Rohit Suri – VP – Jaguar Land Rover – India and Author Bob Rupani at the Launch of the book Tracking the Tiger

In 2013, Jaguar Land Rover launched Global Corporate Social Responsibility Program with a view to conserving energy and preserving the environment. The book ‘ Tracking the Tiger- 50 days in India’s Best Tiger Reserves’ is available at www.amazon.in and www.flipkart.com

Land Rover India is also a proud of their renewed their sponsorship agreement with Born Free Foundation in continuation of Global Conservation Partnership.

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