Mahindra Bolero retains its topseller position for the 9th consecutive year. Bolero is also the country’s highest selling SUV since FY 2007. For a 4th consecutive year, over 1 lac Mahindra Bolero vehicles have been sold in a fiscal. For FY2014-15, Bolero secures 5th spot among top selling passenger vehicles in India.
Bolero is the only SUV to feature among top 10 selling passenger vehicles in India for FY2014-15 Pravin Shah, President and Chief Executive, Automotive Division, Mahindra and Mahindra Ltd. says with more than 100,000 Bolero units sold in FY2015,m the vehicle has retained its position as India’s top SUV. Customer preference reflects consumer confidence. Over time, Bolero has evolved to meet lifestyle aspirations. He expressed confidence in Bolero continuing to be as popular on Indian roads in the years to come.
Mahindra has been busy road testing its mini Bolero compact SUV, codenamed U301. Mahindra Bolero is a lone ranger that holds its head high in overall Mahindra passenger vehicle (UVs and Verito) sales. For FY2014-15, Mahindra sales stood at 210021 units (PY 229155 units) down 8 pct. As such, Mahindra Bolero accounts for about half the cars the company sold in the last fiscal. In March 2015, sales were down 10 pct at 21030 units sold (PY 23433 units).
India's No.1 SUV, 9 times in a row! Tell us when was the Bolero declared India's No.1 SUV for the first time? pic.twitter.com/7rSlt0fiLb
— Mahindra Bolero (@MahindraBolero) April 8, 2015