At a gala event at their state of the art manufacturing plant in Chakan, near Pune, Mahindra today unveiled their new range of trucks called Furio. Apart from solidly built and tested to extreme, the highlight of this truck is that it has been designed by the iconic Italian design house Pininfarina, which is now a subsidiary of Mahindra Group.
Built at an investment of Rs 600 crores, Mahindra Furio range will be manufactured at the company’s Chakan plant, Pune. Speaking about their new trucks, Mahindra says that the new Furio ICV range looks to improve economies of cost based on higher mileage/fuel efficiency, low maintenance cost and improved payload. Power comes from the company’s lightweight, low friction MDI Tech engine with FuelSmart technology.
Highlights include Multimode switches that aid fuel consumption optimization in varying load and road conditions. Mahindra did not reveal engine specs, but they did say that engine output range offers high torque at low RPMs. This will help in delivering higher performance in inter-city and intra-city traffic conditions.
This new range of Mahindra trucks has been thoroughly tested across varied terrains in the harshest of conditions. Engine Testing was undertaken in two phases of accelerated testing of 8,000 hours each with different test cycles. Testing figures look at 17 lakh kms across terrains in over 1,000 trials.
Dr. Pawan Goenka, Managing Director, Mahindra & Mahindra Ltd said, “The unveiling of the new FURIO range of ICV trucks is a defining moment for our Truck and Bus business as we are set to enter a new orbit and become a full range commercial vehicle player. With Pininfarina inspired design, the FURIO is set to be a game changer for us and perhaps for the industry, giving the new truck one of the safest, most ergonomic and comfortable cabins that will set new standards. I am confident that just like the BLAZO HCV Series, the FURIO range of ICVs will also set new benchmarks for performance, earnings and deliver better value to customers.”
Rajan Wadhera, President, Automotive Sector, Mahindra & Mahindra Ltd., said, “The Mahindra FURIO bears testimony to Mahindra’s capability of bringing the best to Indian customers, since it is based on meticulously gathered customer insights. The launch of the FURIO comes closely on the heels of the successful introduction of Mahindra’s HCV range of trucks, the BLAZO, which also resulted in substantial volume and market share growth for Mahindra. With the addition of this new range of ICVs, MTB will emerge as a complete trucking solutions provider in the Indian CV market.”
According to, Vinod Sahay, CEO, Mahindra Truck and Bus and Construction Equipment Divisions, Mahindra & Mahindra Ltd., “Indian ICV customers have been longing for a truck which can deliver higher earnings, lower operating costs, better safety, improved ergonomics, a comfortable ride and most importantly a world-class ownership experience, as an ideal package. Our new FURIO range is built precisely around these elements and we are confident that it will soon be a preferred choice for ICV customers. At Mahindra Truck and Bus Division we have revamped our portfolio and offered assurances to our customers which in turn have enabled us to outpace the market growth. Going forward we are poised to redefine the way business is done in the ICV category and hope to have a significant share of that segment.”
