March 2017 Car Sales Report – Maruti, Hyundai, Tata, Honda, Mahindra, Ford, Renault, Nissan, VW
The financial year closed on a good note with most automakers in the country reporting positive sales in March 2017.
Maruti Suzuki India Limited, the country’s largest automaker, noted a rise of 8% in March sales. Sales stood at 1,39,763 units as against 1,29,345 vehicles sold in the same month last year. Domestic sales increased by 7.7% to 1,27,999 units as compared to 1,18,895 units sold in March 2016 and exports were up by 12.6% to 11,764 units last month.
Among the company’s leading models were the Alto, DZire, WagonR and Swift while increased demand for the newly launched Ignis and Baleno were also noted. In the utility vehicle segment, consisting of Vitara Brezza, S-Cross and Ertiga, sales were up 31.8% even as sales of Eeco and Omni continued to decline.
Hyundai Motor India Limited has also reported an 8% increase in total sales for March 2017. In the past month, the company sold 55,614 units as compared to 51,452 units sold in March 2016. Domestic sales increased by 8.63% from 41,201 units sold in March 2016 to 44,757 units sold last month. Exports also surged by 5.9% to stand at 10,857 units as compared to exports of 10,251 units in March 2016. Total sales during the past year increased by 5.2% to 5,09,707 units as against 4,84,324 units sold in the previous year and it was the Grand i10, Elite i20 and Creta which were in most demand.
Honda Cars India Limited saw an increase of 8.7% in March 2017 sales boosted further by the newly launched Honda WR-V and City facelift. The company’s domestic sales stood at 18,950 units as against 17,430 units sold in March 2016. In the past month, 540 units of Brio, 3,527 units of the Jazz hatchback, 3,296 units of Amaze compact sedan and 6,271 units of City sedan were sold along with 3,833 units of the new WR-V and 1,436 units of the BR-V. Honda Cars also sold 19 units of CR-V and 28 units of Honda Accord Hybrid during the past month and total exports stood at 145 units.
Mahindra and Mahindra with sales to the extent of 56,031 units in March 2017, reported a 6% increase in sales as compared to 52,718 units sold in March 2016. Domestic sales increased by 9% to 53,222 units as against 48,967 units sold in March 2016 and exports stood at 2,709 units. It was the company’s Scorpio, XUV500, Xylo, Bolero and Verito that did not see increased demand and noted a marginal decrease in sales while it was the company offerings in medium and heavy commercial segment that surged 67% in the past month. Mahindra and Mahindra also offered hefty discounts on the BSIII Bolero DI, Thar DI and Scorpio Getaway which cleared substantial stocks from company showrooms.
Renault India registered a 1.8% decline in sales in March 2017 with a total of 12,424 units sold as compared to 12,188 units sold in March 2016. The company’s cumulative sales during the period January to March 2017 however increased 10% to 32,177 units as against 29,289 units sold in the corresponding period last year. The company also confirmed that sales stood at 1,35,123 units in the financial year April 2016-March 2017, up 88.4% as compared to 71,732 units sold in the April 2015-March 2016 period. As on date, the company has a total of 270 dealerships in India which will be increased to 320 outlets by the end of this year.
Nissan India & Datsun India
Nissan Motor India is also keen to expand its dealer base in India during the current year, with 279 customer touch points across 174 cities. The company has registered a 21% increase in total sales in March 2017. 5,309 units were sold during the past month with the Datsun redi-GO being its most successful model.
Nissan India plans 8 new launches in India by 2021 and seeks to capture a market share of 5%. The launch of Nissan X-Trail hybrid SUV is around the corner. Already launched in Japan, Indonesia and Thailand, it will be brought into India as a CBU.
Ford India sales in March 2017 stood at 24,832 units up 17.14% as compared to sales of 21,198 units in March 2016. Domestic sales increased from 7,560 units in March 2016 to 8,700 units in the past month, registering a 15% increase while exports too increased 18.29% from 13,638 units in March 2016 to 16,132 units in March 2017. Taking first quarter results (January – March 2017) into account, domestic wholesale and exports of Ford India surged to 63,117 units as against 51,338 units in the first quarter of the previous year. The company also held “Great Ford Endeavour Drive” in Bengaluru and celebrated World Water Day in March 2017.
Volkswagen India announced sales performance for March 2017 wherein a 34% increase in sales was reported. The company had sold 3,570 units in March 2016 which increased substantially to 4,792 units in the past month while the company is confident of noting increased growth through the next few months till the end of this year.
In March 2017, VW India commenced production of the Tiguan from the company plant in Aurangabad with which they enter into the highly competitive SUV segment in the country. VW Tiguan is based on the MQB platform and is among the best selling SUVs in global markets with similar performance set to be noted in India when it is launched.
Tata Motors recorded sales increase of 8% in March 2017 with 57,145 units sold as against 53,057 units sold in March 2016. Domestic sales of both passenger and commercial vehicles in March 2017 increased by 10% to 51,309 units in March as against 46,701 units sold in March 2016. Exports however declined by 8% to 5,836 units in the past month as compared to 6,356 units exported in March 2016. Launch of the new Tiago AMT, Tigor and Hexa, lifted sales of Tata Motors in March 2017 and increased sales are expected in the months ahead.