Maruti Alto 800 gets 6,500 bookings before launch
Maruti Suzuki India Limited (MSIL), India’s largest auto manufacturers are about to launch their new upgraded Alto 800 on October 16th. However, it is now revealed that pre launch bookings for the new Maruti small car have resulted in over 6500 already. This has made the company optimistic of receiving over 10,000 orders ahead of launch, which is scheduled to take place on the 16th October 2012.
New Alto 800 is more fuel efficient than the outgoing variant and has been developed at an investment of Rs 470 crores and is based on the same platform seen on the earlier Alto which was launched 12 years ago. The current model will offer fuel efficiency of 22.74 kmpl which is enhanced by 15% as compared to the previous model while it will sport improved gear shift and additional space in rear passenger cabin. Once launched, MSIL hopes to have a production schedule of 800 cars per day.
The new Alto 800 is taller and has a more sporty appearance than the previous generation Alto. It has higher mounted headlights, a chrome strip running across its front grille while sculpted bumpers add it its good looks. Alto, a best seller on Indian roads for over 8 years has been witnessing slowing sales probably due to the fact that demands for petrol cars are on the decline. Petrol, if 45% costlier than diesel and this has resulted in an exodus of customers towards diesel variants. Studies conducted during the period of April to July showed that demand for diesel vehicles increased by 54% while demand for petrol models was on the decline.
Prelaunch bookings for the new Alto 800 are now open. To book your new Alto, click here.
2012 Maruti Suzuki Alto 800 Road Test