Car News Maruti Suzuki

Maruti Ciaz sales cross 1 lakh, the new No 1 in segment

 
Maruti Ciaz SE

Maruti Ciaz has beaten Honda City and Hyundai Verna in the segment to become the best-selling car in the segment.

Maruti Suzuki’s mid-size Ciaz sedan has punched the 1 lakh sales mark in India as of June 2016. Launched in October 2014, Ciaz replaced the SX4 sedan from the company line-up. Offered with innovative features like SmartPlay touch-screen infotainment system, and smart hybrid technology (SHVS), it is now the best-selling car in the segment.

On top of this, newly launched Maruti Ciaz diesel SHVS is recognised as the most fuel efficient diesel car in India with test figures showing a run of 28.09kmpl. Base variants are available with dual airbags and ABS as an option.

Maruti Ciaz SE at 2016 Auto Expo

Maruti Ciaz SE at 2016 Auto Expo

R S Kalsi, Executive Director, Marketing and Sales, Maruti Suzuki says Ciaz borrows European styling cues for a clean, elegant and clutter-free design. Ride quality and comfort help make it the largest selling A3+ segment sedan.

Owing to Ciaz, Maruti Suzuki has reported 40 percent market share in the premium sedan segment. The car’s buying pattern signifies customer confidence in the company and encourages Maruti Suzuki to offer more expensive vehicles in other segments.

Maruti Ciaz 2016 Auto Expo

Maruti Ciaz 2016 Auto Expo

Maruti Suzuki Ciaz is the tallest, widest and most spacious car in its segment. Ciaz monthly average monthly stood at over 5,000 units through January – May 2016. Maruti also exports Ciaz to Africa, South America, Central America, Middle East, ASEAN and SAARC countries. Cumulative exports till June 2016 stand at over 18,000 units.

Maruti Ciaz

 

About the author

Nabanita Singha Roy

Nabanita Singha Roy

Love for a red car has with experience transformed to a detailed outlook for around the clock news from Nabanita Singha Roy. Starting out as auto blogger in 2009, her inextricable editorial approach guarantees diverse storylines for a widely enthusiastic automotive readership.

Email - nabanita@rushlane.com