Notable increase in demand for Maruti Suzuki WagonR and Alto models has resulted in a 22 percent increase in sales for MSIL during July 2015. Total sales of the company stood at 121,712 units, a growth of 20.1 percent, as against 101,380 units sold in July 2014.
Total domestic sales during the past month stood at 110,405 units while 11,307 units were exported. The two entry level models – WagonR and Alto saw combined sales of 37,752 units during July 2015 as compared to combined sales of 28,759 units in July 2014 leading to a 33 percent increase in sales.
Increased sales were also noted in all other segments right from the compact to utility vehicles. In the compact segment, sales of Swift, Ritz, Celerio and DZire stood at 48,381 units registering a 13.9 percent growth over sales in the previous year. In the mid sized segment, 2,099 units of SX4 and Ciaz were sold. Exports during July 2014 increased marginally from 11,287 units in July 2014 to 11,307 units in the past month.
Also Read – Maruti S-Cross Review
MSIL now gears up for launch of the S-Cross Premium Crossover on August 5, 2015 to compete head on with Ford Ecosport and Renault Duster besides recently launched Hyundai Creta. The Maruti Suzuki S-Cross is being priced from INR 8-14 lakhs and will be offered in 8 variants and two engine options – 1.3 litre and 1.6 litre multijet diesel.