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Mazda to begin leasing Demio EVs in Japan from October

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Mazda Motor Corporation, the Japanese auto giants based in Fuchu, Japan have announced a new lease scheme for their Demio electric vehicles. Lease trials will commence from October 2012 while bringing into focus the urgent need for electric vehicles. These electric vehicles have been developed by the company itself based on a regular Demio which is also called Mazda2 in Japan. Similarities are seen in cabin space and cargo carrying capacity.

The vehicle weighs 1180 kgs and is fitted with a 346 volt, 20 kWh lithium ion battery pace while its electric motor offers 75 kW power at 5200 to 12000 rpm and 150 Nm torque at 2800 rpm.

Demio EV will offer a 200 km driving range on a single recharge with abilities to reach a top speed of 120 kmph. A full battery charge will be completed in 8 hours under normal charging time while a quick charge will just take 40 minutes but will charge the battery to 80% capacity.

Initially, 100 units of this zero emission electric vehicle will be leased while clients will include government and corporate customers in Chugoku region in Western Japan. The Mazda EV is priced at  ¥3,577,000 ($45,000).

Read the press release below for more information.

Auto News Release

Mazda to Lease ‘Demio EV’ Electric Vehicle in Japan from October

HIROSHIMA, Japan—Mazda Motor Corporation will begin leasing the Demio EV in October 2012. The Demio EV is an independently developed electric vehicle based on the Mazda Demio (known overseas as Mazda2). Using a highly efficient lithium-ion battery and Mazda’s unique electric motor, the Demio EV delivers an exhilarating driving experience, including powerful acceleration, precise handling and a comfortable ride. It also achieves an outstanding driving range of 200 kilometers (JC08 mode test cycle, measured by Mazda). The Demio EV maintains the same cabin space and cargo carrying capacity as the base model Demio. As a zero-emission vehicle that emits no carbon dioxide or other pollutants Mazda intends to lease approximately 100 units in total, mainly to local governments and corporate customers in the Chugoku region of Western Japan (where Mazda’s headquarters are located).

Mazda employs a Building Block Strategy, which begins with thorough improvements in base automotive technologies, such as developing more efficient engines and reducing vehicle weight, and builds on these improvements with the step by step introduction of electric devices such as regenerative braking and hybrid systems. In anticipation of a future society which will make ever greater use of a variety of renewable energy sources, Mazda has a long history of research and development into electric powered vehicles. Through the lease program, Mazda intends to gain further knowledge of electric drive technology and the usefulness of such products to the customer.