Mercedes Benz and Mercedes AMG at 2012 Cannes Film Festival: Fleet of shuttle vehicles in gold at 65th Palme d’Or
Mercedes Benz and Mercedes AMG will be offering special services at the forthcoming Cannes Film Festival as they provide a special fleet of shuttle vehicles bedecked in gold. The color of this fleet of vehicles in gold is only apt as a special celebration of the 65th Palme d’Or or Golden Palms.
Mercedes Benz and brand AMG will also be offering their special vehicles to VIP guests and other dignitaries who will be gracing the occasion from the 16th to 27th May 2012. Besides offering their services, this prestigious event will also serve as a platform for the company to showcase their new and upcoming vehicles and offer exclusive test drives to guests and visitors. The star attraction will be that Mercedes Benz will be co sponsor to the Cinema Against AIDS Gala scheduled for 24th May at Hotel du Cap-Eden-Roc.
AMG brand also sponsored the Le Club by Albane held on Monday held at the J W Marriott Hotel while guests, visitors and film starts alike will be able to view the new and spectacular Mercedes Benz SL62 AMG which will be kept on display at the hotel.
News Release: Mercedes-Benz and AMG at the Cannes Film Festival: Golden fleet for the 65th Palme d’Or
Stuttgart/Cannes. Star quality befitting the anniversary of the Cannes International Film Festival: to celebrate the awarding of the 65th Palme d’Or (Golden Palm), Mercedes-Benz and Mercedes-AMG are providing a fleet of shuttle vehicles in gold. Mercedes-Benz and its performance-brand AMG will also be creating a unique automotive experience by supplying other shuttle services, showcasing vehicles and offering exclusive test drives to guests and visitors to this year’s film festival from 16 to 27 May 2012.
As a tribute to the 65th anniversary of the Palme d’Or, the golden Mercedes-Benz fleet will be driving through Cannes offering VIP guests of the film festival an outstanding shuttle service. A very special star will also be shining at the legendary Cinema Against AIDS Gala being organised by the amfAR foundation at the Hotel du Cap-Eden-Roc on 24 May: a gold Mercedes-Benz SL 65 AMG “45th Anniversary”. The iconic SL sports car celebrates its 60th birthday this year, while the AMG performance brand turns 45. Mercedes-Benz is co-sponsor of this top-class gala, which is one of the most prestigious events held during the film festival. Shuttle vehicles provided by Mercedes-Benz will ensure attendees make a spectacular entrance when they arrive on the red carpet.
High-performance AMG brand offering individual test drives
AMG, the high-performance division of Mercedes-Benz, is sponsoring the legendary “Le Club by Albane” at the J.W. Marriott hotel and the “IWC Filmmakers Dinner” at the Hotel du Cap-Eden-Roc on 21 May 2012. For both events, the brand will be providing an exclusive shuttle service featuring various vehicles to ferry guests to the red carpet. The new Mercedes-Benz SL 65 AMG “45th Anniversary” will likewise be on show at the “IWC Filmmakers Dinner”.
Every day throughout the festival, Mercedes-AMG invites guests and visitors to experience true “Driving Performance” on individual test drives along the French Riviera in various current AMG models. Interested parties are welcome to register for a test drive between 11 a.m. and 4 p.m. daily at the AMG desk in the lobby of the Hotel InterContinental Carlton Cannes from 16 to 27 May 2012. Throughout the festival, a Mercedes-Benz SL 63 AMG will be on display outside the hotel – in keeping with the festival, the vehicle will be staged on a film set.