HomeCar NewsMercedes Benz brings Boris Becker, GL-Class, and Silver Arrows Noida dealership to...

Mercedes Benz brings Boris Becker, GL-Class, and Silver Arrows Noida dealership to India this week

The 2013 Mercedes-Benz GL-Class launch scheduled for 16th May will be a special one. Alongside a star SUV on stage will be Boris Becker. The buildup to event saw Mercedes India introduce a campaign on Facebook offering participants a once in a lifetime opportunity  The Mercedes-Benz GL-Class Contest winners are Sumit Tomar & Sujoy Mittal From Delhi, and Rajesh Raj from Bangalore. Winners from Delhi will meet Boris Becker on 16th May, and the Bangalore winner can take their kids to the tennis clinic by Mr.Becker on 17th May.

For those wanting to win Boris Becker signed tennis merchandise, the latest edition of mb.Connect lets participants ask Boris Becker questions on tennis, his life after tennis, his association with Mercedes-Benz, and much more. Top 15 questions will win merchandise goodie bags. Marching on with their ‘Best or Nothing’ brand philosophy, Mercedes-Benz India this week inaugurated Silver Arrows–Noida’s first ever dealership spread over 42,000 sq. ft. and an investment of Rs 150 million. The dealership with 50+ employees can service up to 14 cars a day and is located near the DND toll bridge at Sector 8, Noida. MB India now opertaes 57 outlets across 32 cities.

Mr. Eberhard Kern, Managing Director and CEO, Mercedes-Benz India said, “Delhi & NCR is one of the fastest growing automobile markets and the demand for Mercedes-Benz cars here is very encouraging. The launch of our state-of-the-art dealership in Noida is of much significance as we aim to provide the fascinating experience of owning the prestigious Three Pointed Star to our customers. With its world class infrastructure and the promise of service akin to our brand philosophy ‘Best or Nothing’, we are certain that Silver Arrows will address the needs of our discerning customers who look up to brand Mercedes-Benz.”

Mr. Rajiv Gambhir, Director, Silver Arrow Automobiles Pvt. Ltd. said, “We are extremely proud to partner with the legacy of the Three Pointed Star in India. Delhi NCR is now one of the fastest growing and preferred corporate hubs and residential areas in the entire country which has seen a significant development. Silver Arrows will display a full range of fascinating Mercedes-Benz cars and our service station can service up to 14 cars a day and take care of all the requirements of our discerning customers. This facility adheres to the globally benchmarked standards of Mercedes-Benz and we are delighted to offer to our patrons the delightful Mercedes- Benz vehicle ownership experience.”


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