Mercedes Benz India unveils SLS AMG Roadster, new M Class, S600 Pullman, concept A Class at Delhi Auto Expo
Mercedes Benz unveiled their all new SLS AMG roadster in India for the first time at the Delhi Auto Expo. Along with the new roadster, Mercedes Benz also launched the new M Class, unveiled concept A Class and fuel cell technology. On display you will also get to see the S600 Pullman at Mercedes Benz. Delhi Auto Expo will be open for public viewing from 7th Jan to 11th Jan 2011.
Mercedes Benz also launched their all new Mb.Inspired philosophy. Mr Peter Honegg, MD & CEO, Mercedes-Benz India explains: “As India readies itself for globalization, the young India seeks recognition for their talent & uncompromising attitude which have made many stand up & get recognition in their respective fields. mb Inspired is once such platform which shall recognize these individuals & collaborate with them to spread inspiration. This helps us in communicating our brand values of Best or Nothing seamlessly to the Indian consumers.”
Mr Debashis Mitra, Director, Sales & Marketing, Mercedes-Benz India said; “mb. Inspired is an initiative which synergises the Mercedes Benz ethos across various creative , sporting, business and lifestyle universes. The result is a collaborative perspective that fuels new ways of thinking and spreads inspiration.”
Celebrities and inspiring personalities too were a part of the launch event from the three point star. Farhan Akhtar, Irfan Pathan, Chetan Bhagat & Masaba Gupta are all reflections of these very brand values which inspire the younger generation to take up new challenges & risks. They demonstrate the philospy of “Best or Nothing” in their own fields & spread inspiration in their peer groups.
Click here to see bit by bit updates and images from the 2012 Delhi Auto Expo right from 5th Jan 2012.