Mercedes-Benz UK luxury coaches and cars fleet to ferry guests to the 2012 Laureus World Sports Awards

For Laureus’ annual celebration at Central London next week, Mercedes-Benz UK will make available a cars and coaches fleet replete with BlueTEC emissions-reduction technology that works towards emissions reductions, especially nitrogen oxides from diesel vehicles. Luxury coaches will include the Mercedes-Benz Tourismo and Setra TopLine.

The Mercedes-Benz UK car fleet includes S 350 BlueTEC luxury saloons. An ECO start/stop function switches off the engine if a vehicle comes to a standstill, improving efficiency. The engine starts when the driver takes their foot off the brake pedal. Vehicle functions and comfort systems are uninterrupted even when the engine stops because of the intelligent control system. At a combined consumption of 45.6mpg, the S 350 BlueTEC betters it’s predecessors figures by 9%, and CO2 emissions stand at 164 grammes per kilometre. The advanced limousines boast of the cleanest diesel technology, and meet EU6 emissions standards and are dated for a European release in 2014.

The Vito E-CELL Traveliner, an all-electric people carrier that can carry 9 people in an almost noiseless environ, and zero local emissions will also be put to use. The prototype vehicle is based on the Vito E-CELL panel van that made its way into UK at the end of 2011.

President and CEO Mercedes-Benz UK, Marcus Breitschwerdt had this to say. “We’re delighted that London is hosting this year’s Laureus World Sports Awards, and are proud to be playing a part in the celebrations.” “Our very own ‘team of efficiency champions’ have an important part to play on the big night of course – it’s up to us to ensure that the stars arrive on time, and everyone celebrates what was an incredible year for sport in 2011.”

He further added, “The Laureus Foundation’s work around the world is fantastic – and it has a number of projects in the UK. The support isn’t just corporate though – I’m very proud that my colleagues at Mercedes-Benz UK give up their own time to get involved and helping with these activities for years. On a night when the focus is rightly on the nominees and winners, I applaud the people who make Laureus the vibrant, successful organisation it is today.”