New Ford EcoSport Signature Edition launch soon to boost sales
To boost sales of the newly launched EcoSport facelift, Ford India will soon launch Signature edition.
Just like the old EcoSport, the new Ford EcoSport will also receive a Signature Edition which will be based on the Titanium trim. This will help company boost sales of the newly launched car.
The special edition is aimed at keeping the product fresh amidst stiff competition from the Maruti Vitara Brezza. Ford EcoSport sales have drastically reduced after the Vitara Brezza was launched. Even the launch of new EcoSport has not helped the company bring back the sales numbers back to what they were before the launch of Brezza.
Spied on test, the upcoming Ford EcoSport Signature edition is seen with styling updates on the exterior. EcoSport Signature edition gets all-black interiors, black wing mirror caps, black fog lamp bezels, 17-inch alloy wheels with black finish, and black roof rails. Expect about Rs 40,000 worth of new accessories on offer with this new EcoSport Edition.
Ford EcoSport Signature Edition is offered with one petrol and one diesel engine options like the regular model. The diesel engine delivers 100 PS and 205 Nm while petrol model delivers 122 PS and 150 Nm. Transmission options on offer are manual as well as automatic.
The Ford EcoSport Signature Edition variant will also be equipped with SYNC 3.0, six airbags, ABS with EBD, automatic headlamps, rain sensing wipers, signature light guide, daytime running lights, electrochromatic mirror, push button start and so on.
More details, including price, once the car is launched later this year.