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Royal Enfield at GAIKINDO Indonesia International Auto Show (GIIAS) 2015

Royal Enfield Indonesia

Royal Enfield marks its entry into Indonesian and is a part of GIIAS 2015 being held from August 20th to 30th 2015.

Royal Enfield enters Indonesia with an exclusive store in Jakarta. This is a part of the company expansion strategy globally, while targeting buyers in the mid sized (250-750cc) motorcycle segment.

Showcasing its entire line-up of existing motorcycles at GAIKINDO Indonesia International Auto Show – GIIAS, the company has also announced the launch of their protective riding gear and apparels. The RE line-up today includes Bullet 300cc, Bullet 500 CC, Electra, Classic 350cc, Classic 500cc, Thunderbird 350cc, Thunderbird 500cc and Continental GT cafe racer.

Royal Enfield Indonesia

Royal Enfield Bullet 500 on display at the on-going GAIKINDO Indonesia International Auto Show (GIIAS) 2015

The new showroom in Jakarta is opened in association with PT Distributor Motor Indonesia, through whom, besides sales, the company will also be conducting all service and after market facilities.

These expansion plans are a part of the company’s foray into markets in Latin America and South East Asia. Royal Enfield sees much potential in Indonesia with its large commuter base. Royal Enfield wishes to introduce its modern classic bike range in the country and depending on response received, will be expanding presence to other key cities in the country.

Global sales of Royal Enfield during 2014 touched 3 lakh units with the company targeting 4.50 lakh units in 2015. The company aims to plan an adventure touring motorcycle this year, which is known as the Himalayan (unofficially).

News Release


About the author

Pearl Daniels

Pearl Daniels

Former freelance writer, Pearl Daniels is in the auto industry since 2011, having established herself as a widely read staff writer since 2013. Her keen eye for industry news, daily need to break down latest events, and quest to not miss a single launch detail, gives you the most refreshing morning news on weekdays.

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