Tata Motors now only has 5 cars on sale, as their remaining 5 cars have been discontinued
In March 2020, Tata Motors commanded the fifth position among automakers in India at a total sales figure of 5,676 units. Tata Motors was no exception to the difficult situation faced by almost every business in the country due to COVID-19 lockdown measures. The Indian automaker’s March 2020 sales figures dipped by 68% to 5,676 units; down from 17,810 units sold in March 2019.
In terms of overall sales (PV + CV), Tata Motors registered an 84% sales decline in the same month. Automotive plants were shut down and production is at a complete standstill in view of the coronavirus pandemic that has gripped the world. However, certain plants have started functioning with limited resources.
Among Tata Motors’ lineup, Nexon subcompact SUV commanded the highest sales in March 2020. Tata Nexon competes against the likes of Maruti Suzuki Vitara Brezza, Hyundai Venue, Mahindra XUV300, Honda WR-V and Ford EcoSport. It hit a total sales of 2,646 units in March 2020, which is down by 53% compared to 5,616 units sold in March 2019.
Tata Car Sales March 2020
Recently, Tata Nexon XZ+ (S) with sunroof was launched in India at Rs 10.10 lakh ex-showroom for the petrol variant. Prices go up to Rs 11.60 lakh for the highest diesel trim.
Tata Tiago sales dipped by 84% to 1,127 units last month from 6,884 units sold in March 2019. Tiago hatchback has been upgraded to BS6 standards alongside several updates in terms of safety, equipment and features. It is powered by one of the most powerful engines in its segment — 1.2-litre three-cylinder petrol engine offering around 84bhp and 113Nm torque. The engine is available mated to a 5-speed manual gearbox or a 5-speed AMT.
In the past month, Tata Motors did not note much response for its Tigor compact sedan. Sales dipped by 90% to 124 units while in March 2019, 1,236 Tata Tigor units were sold. Likewise, Tata Harrier sales also suffered a massive drop, reaching fourth on the company lineup with only 632 units sold in March 2020. This is down by 75% as against 2,492 units sold in March 2019. No sales were noted for Tata Motors’ Bolt, Zest, Safari Storme and Hexa models. These products may not make a comeback in BS6 format.
Tata Motors is apparently working on a new compact sedan, internally codenamed Goshaq. Set for launch sometime in 2022, the product will be based on the brand’s ALFA platform and could replace Tata Motors’ Tigor. Reports state that it will borrow its design from Hornbill, Sierra and Altroz to be a strong rival to Maruti Suzuki Dzire, Hyundai Aura and Honda Amaze.