Tata Motors takes the Wizz out of competition with Tiago
Tata Motors has launched a Tiago Wizz festive season special celebration edition, which is limited in number.
Tata Motors is adding more value to its successful Tiago hatchback with a festive season special celebration edition. The limited edition Tiago Wizz is sporty and dynamic and available at a price of Rs 4.52 lakhs for petrol variant, and Rs 5.30 lakhs for diesel variant (ex – showroom Delhi). Price includes the special celebration edition accessory kit.
Tata Tiago has been in the market for about 18 months now, and has picked up pace. In August 2017, Tata Motors sold 7,000 units of Tiago. the 3 months prior averaged 5k+ unit sales. The 17 variant portfolio, now 18, is available in a price range of Rs 3.28 lakh – Rs 5.8 lakh. The upward sales graph could soon propel Tiago into the coveted list of top ten cars sold each month. Overseas, the Tiago electric variant concept has made its debut. No doubt Tiago is termed an ultimate game changer for Tata Motors having helped Tata Motors report continual month on month growth. Available AMT variants have appealed to new customers. The wide product variety ensures there’s a Tiago for everyone. .
Mayank Pareek, President, Passenger Vehicle Business Unit, Tata Motors says festive season is all about celebrations and the brand is keen to sweeten the ‘joy of mobility’. Tiago Wizz limited edition celebrates the hatchback’s success. Tiago Wizz kit packs in 9 new style features: Striking contrast black roof and spoiler –
stylish dual-tone wheel cover with red accent – Unique berry-red grill highlights – Black contrast colored outside mirrors – Dual-tone interiors with piano black finish & sporty red accent – Sleek roof rails – New patterned seat fabric – Stylish blackout on B pillar. The Wizz kit goes on an existing variant.
With or without the awards, Tiago’s design and tech capability makes it a key contributor in the recovery of Tata Motors’ passenger vehicle business unit. In a week’s time, Tata Motors will launch the all new Nexon (21st September).