Home Car News Tata rolls out 1,000th Nexon Electric SUV - Records 62% market share

Tata rolls out 1,000th Nexon Electric SUV – Records 62% market share

Tata Nexon Electric production has crossed the milestone figure of 1,000 units today

Tata Motors has rolled out its 1000th Nexon EV. The company confirms segment dominance with 62 percent market share in Q1 FY21. Nexon Electric SUV is manufactured at the company’s Pune plant. The feat has been achieved in a little over 6-months since commercial launch.

Indian EV segments across the spectrum are still in a nascent stage of production, and competition with most manufacturers not yet participating. This leaves buyers with a small variety to pick from. With only 4 automakers offering EVs for now, and not all of them existing in the same segment, Tata Motors finds itself at an advantageous position in the segment.

Tata’s other EV offering, Electric Tigor sedan is available with a drive range of 140 km and 213 km, and is offered as a fleet only vehicle. Nexon EV is offered as a personal mobility option with a drive range of 312 km on a single charge. With drive range anxiety being one of many reasons potential buyers are sceptical, Nexon EV range puts a stop to such concerns for anyone considering an EV purchase.

Tata Nexon Electric
Tata Nexon Electric being delivered to respective owners. File photo.

Recently announced Delhi EV Policy outline will help guide EV adaption in Delhi-NCR, and includes a host of benefits for EV buyers. Shailesh Chandra, President – Passenger Vehicle Business, Tata Motors Ltd. said, “Acceptance of EVs is accelerating fast, and we are seeing growing interest in it from all parts of the country. The rollout of the 1000th Nexon EV in a short time span, despite the challenges of Covid-19, reflects the rising interest of personal segment buyers in EVs.

Tata Motors will continue to innovate and develop comprehensive sustainable mobility solutions meeting global standards. EVs are the future and as the industry leader, we are committed to make them desirable and a mainstream choice for the customers.”

Tata Nexon EV Subscription

To expand its scope, Tata EV Subscription model has been introduced. The subscription plan begins at Rs.41,900 for a 3 year fixed plan. Customers can select from a 18, 24 to 36 month tenure. Subscription fee is inclusive of comprehensive insurance cover, road side assistance and end to end maintenance.

For now, the service is available in Delhi/NCR, Mumbai, Pune, Hyderabad and Bengaluru in collab with Orix Auto Infrastructure. Subscription rate is Rs.44,900 for a period of 24 months and Rs.47,900 for an 18 month leasing period.

While a subscription plan is an easy road to car ownership, the finance model is fairly unexplored in the consumer segment. Tata uniEVerse e-mobility ecosystem looks to leverage Group company strengths to develop the EV environment. Customers can access e-mobility solutions, including charging stations, retail experiences and easy finance options.

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