As part of the BMW – TVS JV, the new Apache 310 was launched earlier last month. Priced at about Rs 2.35 to Rs 2.7 lakh, depending on the city you buy, the BMW-engineered motorcycle is on sale at a total of 51 dealerships across India.
In different cities, the on road price of Apache 310 is different. For example, in Bangalore it is at Rs 2.7 lakh while in Mumbai it is at Rs 2.36 lakh. In Hyderabad, it was at Rs 2,34,000. This was the price told to the first customer when he booked the bike earlier this month. But, recently, the dealer called the owner and told him that the price had increased to Rs 2,37,600.
Reviews of the new TVS Apache 310 have already been published. But all of them talk about how the bike performs on the track. Now, for the first time there is a review which talks about how the bike performs in the city traffic. Youtuber Aarth Motovlogs has managed to test ride the bike in the city during peak hours and this is what he has to say.
– Easy to handle in traffic
– Engine does not get heated
– Smooth to ride
– Acceleration is impressive
– Cruising is also impressive
– Seating is comfortable
– Not a track bike
– Braking is good
– Tyres could have been better
Watch the full video below.
New TVS Apache 310 is based on the BMW G310R naked bike. It is part of the JV, which will see BMW-TVS launch a range of new motorcycles in the sub 500cc segment. As per Stephan Schaller, CEO, BMW Motorrad, the engineering of this new range of motorcycles has been 100% done by BMW. This means, the Apache 310 has BMW engineering at its core. Until now we have already seen two bikes from BMW – G310R and G310GS. Apache 310 is the third product. All these motorcycles are made at the TVS plant in Hosur, India.
Also Read – TVS Apache 310 continues testing after launch
TVS Motors has revealed that they will sell 10,000 units of Apache 310 annually. The segment leader, KTM sells about 4,500 – 5,000 units. This includes the KTM Duke 200, Duke 250, Duke 390, RC 200 and RC 390. Considering that Apache 310 is priced in between the RC 200 and the RC 390, they might into the share KTM RC twins.
TVS has also said that they are very confident of their new product. In order to meet the demand, their supply chain is well in place. The production line is currently equipped to assemble one unit of Apache 310 at every 7 minutes and 30 seconds.
Powered by a 313 cc single cylinder liquid cooled engine generating 34 hp and 27 Nm, Apache 310 has a top speed of 160 kmph (speedo indicated). TVS says that it can go much higher than that as well. Yes, the bike is equipped with features, and is said to be having the best built quality for any made-in-India motorcycle seen till date. But, considering that they are pitching this bike as an all-out racing machine, it seems overpriced. As for about Rs 25,000 more, you can buy yourself a KTM RC 390, which not only offers 10 hp more, but also comes with slipper clutch, ride by wire, better acceleration, tyres, braking and a wider sales / service network.
Only time will tell if TVS will be able to meet their sales target or not. For now, we can take admire the Apache 310 for its design and engineering.