Dec 2016 Two Wheeler Sales Report – Hero, Honda, Bajaj, TVS, Royal Enfield, Yamaha, Suzuki, Mahindra
Hero MotoCorp also reported a dip in demand with sales down 33.91% in December 2016. Total company sales stood at 3,30,202 units as compared to 4,99,665 units sold in December 2015. The company’s 3 plants in Gurgaon, Neemrana and Haridwar were shut for annual maintenance during December 26 to 31 2016. Taking total sales over the past calendar year into account, Hero MotoCorp sold 67,62,980 units, up 4.3% against 64,86,103 units sold during January to December 2015.
Pune based two wheeler makers, Bajaj Auto Limited noted a dip in sales to the extent of 22% during April to December 2016 when the company sold 2,25,529 units as against 2,89,003 units in the same period of the previous year. Domestic sales of motorcycles in December 2016 dipped 11% to 1,06,665 units as compared to 1,20,322 units sold in December 2015 while exports dipped 24% to 96,647 in December 2016 as compared to 1,27,460 units exported in December 2015. The commercial vehicle division of Bajaj Auto noted a degrowth of 46% with 22,217 units sold in the past month as against 41,221 units sold in December 2015. In mid-December 2016, Bajaj Auto introduced the Dominar 400 at a starting price of INR 1.36 lakhs.
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TVS Motor Company
TVS Motor Company recorded a substantial fall in sales. 1,84,901 units were sold during the past month as against 2,02,021 units sold in December 2015. Total two wheeler sales stood at 1,79,508 units in December 2016 as compared to 1,94,001 units in the same month of the previous year. Taking only scooter sales into account, the company sold 55,536 units in the past month as compared to 65,025 units sold in December 2015 while motorcycle sales stood at 58,189 units last month as against 71,435 units sold in December 2015.
Yamaha Motor India sales increased 32% the past year 2016. Total domestic sales stood at 7,86,000 units as against 5,94,000 units sold 2015. Taking only December 2016 sales into account, sales in India and Nepal increased by 28% to 49,775 units as against 38,833 units sold in December 2015. The company introduced the MT-09 superbike, Cygnus Ray-ZR and Yamaha Saluto RX during the year while expansion of customer base in Tier II and Tier III cities also enhanced sales.
Royal Enfield sales were not affected due to demonetization as the company reported a 42% increase in sales. Total sales of the company stood at 40,453 units in December 2015 which increased to 57,398 units in the past month. Exports of the company were notably good in December wherein a 160% increase was noted. The company exported just 416 units in December 2015 which increased to 1,082 units in December 2016.
Honda Motorcycle & Scooter India (HMSI), Mahindra Two Wheelers and Suzuki Motorcycles have not revealed sales figures for Dec 2016 yet. The post will be updated once they release their numbers.