Nov 2016 two wheeler sales report – Hero, Honda, Bajaj, TVS, Royal Enfield, Yamaha, Suzuki, Mahindra
Hero MotoCorp, the country’s largest two wheeler manufacturer reported sales to the extent of 479,856 units during November 2016 down 12.8% as compared to sales of 550,731 units in November 2015. Sales dipped significantly as it was during the month of October that the company had seen sales to the extent of 6,63,153 units and it was in October 2016 that for the third consecutive month Hero sales over shot the 6 lakh mark. Dip in sales could be due to the effects of demonetization which has affected the industry at large.
Honda Motorcycle and Scooter India (HMSI) domestic sales dipped from 326,466 units sold in November 2015 to 325,448 units in the past month. Despite fall in sales, the company gained 1% in market share to 23% in November 2016. With Honda Dio commencing full fledged exports from the company’s fourth plant in Gujarat to new export markets of Sri Lanka, exports increased 81% to 26,053 units as against exports of 14,391 units in November 2015.
Pune based two wheeler makers, Bajaj Auto Limited, suffered a 13% fall in sales during November 2016 when sales stood at 269,948 units as compared to 309,673 units sold in November 2015. Motorcycle sales decreased 12% to 237,757 units in November 2016 as compared to 270,886 units sold in November 2015 while total exports declined 10% and stood at 1,15,425 units as compared to 1,37315 units exported in the corresponding month last year
TVS Motor Company’s total two wheeler sales increased 0.63% in November 2016 to the extent of 224,971 units over sales in November 2015 which stood at 225,401. Scooter sales dipped 3.83% to 73,135 units in the past month while motorcycle sales fell 17.36% to 67,896 units over sales in the same month of the previous year. Three wheeler sales which stood at 5,883 units in November 2016, also fell 23.55% as compared to sales in November 2015 while total exports dipped 2.36% from 33,621 units in November 2015 to 32,829 units in the past month.
Royal Enfield Limited overall sales increased 41% in November 2016. Sales stood at 57,313 units in the past month as compared to sales to the extent of 40,769 units in November 2015. Domestic sales stood at 55,843 units while exports increased significantly to 1,470 motorcycles exported in November 2016 as against just 457 units exported in the same period last year, a jump of 222%. These increased exports owe their outstanding performance to the new Himalayan launched in Australia and Colombia last month.
Yamaha Motors announced a 20% increase in sales in November 2016 despite demonetization constraints. Domestic sales which also included Nepal stood at 51,106 units in the past month as against 42,719 units sold in November 2015. It was the company’s increased focus in Tier II and III cities across the country that allowed it to experience increased sales.
Note – We will update the post once Mahindra and Suzuki reveal their sales figure.