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Volkswagen Golf Mk7 arrives this Saturday in Germany with 40,000 bookings: New commercial ‘People’ with Depeche Mode


2013 Volkswagen Golf will arrive at dealerships across Germany by this Saturday. Volkswagen have stated that they have received 40,000 pre-orders for the new Golf hatchback across Europe. Germany, home to VW, becomes the first country where the 2013 Golf Mk7 will be launched with a starting price of €16,975 ($21,700 or Rs 11.79 lakhs). Demand for five door hatchbacks in Europe is on the rise. Mercedes Benz announced earlier this year that they also have received over 40,000 bookings for their new A Class, which has a starting price of €23,978.50 (Rs 16.32 lacs or $29,068) for A180 BlueEFFICIENCY.

The new commercial featuring new Volkswagen Golf Mk7 is innovative and sees lead vocalist Dave Gahan of Depeche Mode fame making a special appearance towards end of the commercial. The sound track from this English band was found apt for seventh generation Golf hatchback commercial as Germany gears up to take deliveries of their favorite small car on 10th November, 2012.

On viewing of commercial named ‘People Are People’ one hears Depeche Mode’s fourth album Some Great Rewards which was released in 1984 and features a variety of people of varying ages, backgrounds, lifestyles and each humming or singing to the beat of People are People.

This widely advertised seventh generation Volkswagen 2013 Golf Mk7 was earlier seen at the Paris Motor Show where it enjoyed it’s global unveiling. It is priced at £16,330 or $26,250 as it goes on sale in United Kingdom where it is launched in two body styles of three door and five door hatchbacks and available in a choice of three trim levels with four petrol and two diesel engines.

Source: CarScoop

Volkswagen Golf. Das Auto. – People are People Commercial


About the author

Nabanita Singha Roy

Nabanita Singha Roy

Love for a red car has with experience transformed to a detailed outlook for around the clock news from Nabanita Singha Roy. Starting out as auto blogger in 2009, her inextricable editorial approach guarantees diverse storylines for a widely enthusiastic automotive readership.

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