Volkswagen India has launched special edition of Polo, Vento and Ameo, with an aim to boost sales in new financial year. Called Black and White Edition, these come with new decals, badge and interiors.
On the outside, the Black and White Edition Polo, Ameo and Vento get body graphics, roof edge spoiler, glossy rear spoiler, R16 Portago Alloys, black painted roof, black ORVM and Chrome Fender ‘Black & White’ Badge.
On the inside, the only change is ‘Black & White’ Leatherette Seat Cover. Apart from the above mentioned changes, everything else remains same as on offer with existing Vento, Polo and Ameo.
Speaking on the occasion, Mr. Steffen Knapp, Director, Volkswagen Passenger Cars said, “It is our constant endeavor to enhance our product offerings that are in-line with evolving consumer aspirations. The Polo & Vento have been strong contenders within their segments. Adding a dash of style, these enhanced feature offerings further make an attractive value proposition for our discerning customers. In turn giving them the power of choice within the Volkswagen product portfolio.”
– The Black & White edition across Volkswagen’s popular carlines
– Polo, Ameo and Vento comes equipped with stylish, sportier, and aesthetic upgrades
– The ‘Deep Black’ colour is available only on the Polo and Vento
– These special edition models will be available across dealerships without any additional cost to the customers
– Available only across select variants and colors of Polo, Ameo & Vento.
Of the three, Polo is the best-seller. In fact, Polo is the best selling VW car in India. It registers about 1,500 units every month in sales. This is followed by Ameo, which sells about 600 units every month, followed by Vento at about 500 units every month.
Volkswagen Polo has emerged on the top in J.D. Power India Initial Quality Study. The study was spanned across 10 performance categories that include exterior design, interior, storage space, audio and entertainment, navigation, seats, heating, air conditioning, driving dynamics, engine and transmission, visibility, driving safety and fuel efficiency.