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VW Jetta to be discontinued in India

2015 VW Jetta price leak

The next-gen model will be based on the MQB platform and will feature more upmarket goodies.

The next generation VW Jetta is currently under development but it will not be sold in India. Volkswagen is reportedly planning to wrap up the nameplate in the sub-continent as and when the current model runs out of stock.

The primary reason for the decision to pull the plug on the new Jetta is its price. The current gen model itself is pricier compared to its rivals in India and the next iteration is set to be even more upmarket.

2015 Volkswagen Jetta Facelift Review-084 audi A4 tail lamp

The VW Jetta will be on sale in India only till the stocks of the current gen model last.

Considering that SUVs and MPVs outwitted the entry level D-sedan segment in India, an expensive offering in a rapidly shrinking market doesn’t make a strong business case. Clearly, the INR 15-25 lakh segment now belongs to high-riding vehicles which offer good road presence and additional seating capacity compared to a premium sedan.

VW India has been struggling to sell the current Jetta in decent numbers. Last year, the sedan clocked sales of 1,940 units in the country which is marginal compared to the segment leader Toyota Corolla Altis’ tally of 6,506 units. Even the Skoda Octavia registered sales of 2,675 units during the same period.

2015 Volkswagen Jetta Facelift Review-096 TDI interior

The Jetta managed to clock only 1,940 units last year.

Also read – VW outsells Toyota in H1 2016 despite dieselgate

VW is gearing up to establish a presence in the promising Indian SUV market in the coming years. The 7-seat version of the Tiguan which is expected to be launched here next year will be very important for the brand.


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About the author

Nithyanandh Karuppaswamy

Winner of national level automotive quiz competitions, Nithyanandh aka Nithz jumped into the blogosphere right after gaining a degree in Mechanical Engineering. Love for automobiles and an even greater drive to share his knowledge with the automotive community, Nithz is Deputy Editor at RushLane.

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