Williams Martini Racing and BT sign partnership
BT brings its suite of technologies and consulting services to Williams Advanced Engineering division’. The latter takes F1 derived tech and knowhow to the automotive, motorsport, energy, civil aerospace and defence sectors.
Both organisations worked together on a pilot programme towards 2014 season end, and demonstrated tangible competitive benefits achievable with higher performance network services for Williams. This includes improved car performance owing to additional strategic capability, quicker pitstop practice and race video analysis. The deal signed in principle is subject to final agreement.
Gavin Patterson, chief executive, BT says its exciting to join forces with Williams, a successful and well known Formula One team. This is the beginning of a real partnership with BT and Williams determined to win as a team on the world stage.
Sir Frank Williams, team principal, Williams Martini Racing says Williams and BT share synergies that have that ahve played a key role in establishing a formal partnership. Williams relies on tech innovation, and strong communication for business success. BT excel in these areas. In BT, Williams have a new high profile addition.
Claire Williams, deputy team principal and commercial director, Williams Martini Racing is delighted to welcome BT as a new partner of the team. The tech collaboration ensures that employees are fully connected and can work seamlessly together. BT will use the power of F1 and Williams to showcase products and services globally. Exciting marketing campaigns for 2015 and beyond are planned. Pat Symonds, chief technical officer, Williams Martini Racing says increased network speed can alter the way the team works.
2015 F1 season opener heads to Australia on March 13-15. BT branding will appear on t Williams Mercedes FW37 headrests, and will be seen in team hospitality and garage premises. 2015 FIA Formula One World Championship season includes 20 races starting with Formula 1 Rolex Australian Grand Prix in Melbourne next weekend. Season ends at Abu Dhabi on November 27-29. Williams has won 16 FIA Formula One World Championships, and seven Drivers’ Championships. Team stats point to 114 victories, 306 podiums and 128 pole positions.