The Swiggy Pawlice initiative aims to address the worrisome issue of missing pets in our community/ies. Swiggy Pawlice utilises the company’s extensive delivery network, consisting of 3.5 lakh delivery partners. They will spearhead a practice to assist in reuniting lost pets with their owners/humans. This compassionate intervention policy encourages delivery partners to promptly report missing pets they spot to Swiggy. A step forward to a reliable and empathetic response to pet parents’/humans concerns.
The process begins with pet parents reporting missing pets through the Swiggy app, providing essential details and pictures for identification. Delivery partners play a pivotal role in Swiggy Pawlice by intervening upon encountering missing pets during their deliveries.
Instead of retrieving the pets themselves, they promptly inform Swiggy. Facilitating a mindful and efficient response. Upon receiving a report of a lost animal being spotted, Swiggy’s dedicated team engages in swift communication with pet humans.
Swiggy also introduces a Paw-ternity policy for full-time employees, demonstrating its commitment to pet welfare and employee well-being. This policy includes benefits such as pet adoption leave, remote work options, vaccination care leave, and bereavement leave. Much needed support for its employees’ and their furry companions.
In celebrating pet reunions, Swiggy expresses appreciation for the efforts of its delivery partners and the invaluable role they play in reuniting pets with their families. Tokens as rewards are offered to partners who assist in successful pet reunions, acknowledging their prompt and reliable assistance.
Through Swiggy Pawlice and the Paw-ternity policy, Swiggy demonstrates its commitment to being a mindful and compassionate organisation. Prioritising the welfare of both pets, people, and employees.
Swiggy’s implementation of Swiggy Pawlice and the Swiggy Paw-ternity Policy is a strategic convergence of social responsibility and business innovation. By tapping into its vast delivery network to aid in locating missing pets, Swiggy not only addresses a genuine societal concern but also capitalises on its existing infrastructure for a novel purpose. This could grow to be a great case study on adaptability and versatility of modern tech-driven platforms to serve broader community needs beyond their original scope.
Rohit Kapoor, CEO of Swiggy Food Marketplace said, “As a pet parent myself, I understand firsthand the worry and anguish that accompanies the thought of a pet going missing. While I sincerely hope that such a distressing event never occurs to any fellow pet parent, if it does, Swiggy Pawlice stands ready to be a dependable resource to assist them.”
It goes without saying, animals play a meaningful role in our lives. And, fostering a supportive environment for animals is good for our soul.