Dr. Wolfgang Bernhard, member of the Board of Management of Daimler AG responsible for trucks and buses says there are more than a billion people living in India, and demand for mobility is high, stressing on our need to travel by bus and receive prompt deliveries by truck. Daimler in India expects continued growth in population and economy, which will boost commercial vehicle sales. Daimler Trucks and Buses recognised potential of Indian market early on, and has been using it consistently ever since.
Daimler commercial vehicles business (DICV) is closely linked to the partner country for 2015 Hannover Messe. In about two and a half years of market launch, BharatBenz ranks third in the heavy-duty segment here. Bernhard says Daimler in India has invested about 700 million euros to set-up of Oragadam Chennai Plant where the company employs 3,000. BharatBenz truck brand is created especially for India to make available robust and reliable vehicles that meet local customer requirement. BharatBenz trucks are available in all major weight categories (9-49 tonnes). Today, there are 20,000+ DICV vehicles on Indian roads to catapult the youngest brand in Daimler Trucks family on the podium in Indian heavy-duty segment.
During Narendra Modi’s visit to Germany, Dr. Dieter Zetsche, Chairman of the Daimler Board of Management and Head of Mercedes-Benz Cars will meet the Indian Prime Minister. Discussions will include Make in India, an endeavour to strengthen the country’s industrial base to be recognised as an international production hub.
With high local content and export business from Daimler in India, DICV business is a perfect example of Make in India. Daimler Trucks and Buses uses high level of local content in production in Chennai. 85 pct of vehicle components are produced locally. Since 2013, FUSO trucks have been made in Chennai under Daimler Trucks Asia for export to growth markets of Asia, Africa, Middle East and Latin America.
.@Daimler to proudly present further India commitment @hannover_messe. 750mio invested in Chennai since launch. #HM15 pic.twitter.com/eCqP3mLYys
— Mercedes-Benz (@MercedesBenz) April 8, 2015
