In catering to this overgrowing segment, Gulf Oil Lubricants India Ltd launches Gulf Pride Scooter 10W30 engine oil. The scooter oil launch event was attended by team Chennai Super King and Gulf Oils brand ambassador, MS Dhoni at Courtyard by Marriott, Ahmedabad. Gulf management team, distributors and customers were in attendance.
Ravi Chawla, MD. Gulf Oil Lubricants India Ltd says Gulf Pride Scooter Oil will be an added boost to the company’s growing 2-wheeler lubricant sales. With scooter sales growing close to four times faster than that of motorcycles in India, Gulf Oil looks to be present at points of consumption where scooter owners can buy a product to experience superior benefits i.e. instant pick-up (Insta Zoom).
Gulf Pride Scooter 10W30 high-performance 4-stroke engine oil is specially designed for modern scooter engines fitted with automatic transmission and dry clutch. Low friction formula and unique friction modifier makes for lower loss of transmission to facilitate faster pick-up and a smoother ride.
Gulf Pride Scooter 10W30 engine oil is blended from special performance additives and premium base oils with enduring thermo-oxidative stability to protect compact and enclosed scooter engines operating at higher temperatures. The oil also keeps the engine clean for those using scooters manufactured by Hero, Honda, Mahindra, Piaggio, Suzuki and Yamaha.
Indian two wheeler sales for FY2014-15 stood at 16,004,581 (PY 14,806,778) units, up 8.09 pct. Of this, scooter sales stood at 4,505,529 (PY 3,602,743) units, up 25.06 pct. Motorcycle sales make up the big chunk of volumes at 10,743,549 (PY 10,481,115) units, up 2.5 pct but growth as compared to scooters is small. The smallest two wheeler segment in India is mopeds, accounting for sales of 755,503 (PY 722,920) units, up 4.51 pct.