Hero MotoCorp sold a total of 6,24,215 units in September 2019 down 20.10 percent as compared to 7,81,241 units sold in September 2018, a difference of 1,57,026 units. However, when comparing sales in September 2019 with that of August 2019 it is seen that there was a 19.12 percent increase as compared to 5,24,003 units sold in August 2019. The company introduced a series of discounts, benefits and schemes with attractive after sales service to woo customers back into showrooms.
Hero Splendor and HF Deluxe continued to dominate the market though both these motorcycles saw lower sales in the past month when compared to sales in September 2018. However, sales increased 14.95 percent and 21.41 percent respectively when compared to sales in August 2019. Out of total sales of 6,24,215 units, 4,39,760 units were contributed by these two motorcycles.
Hero Glamour was seen in a third spot on the list of the company’s 10 best selling bikes in the past month with 62,016 units sold, down from 82,864 units sold in the same month of the previous year but up 2.16 percent as against 60,706 units sold in August 2019.
Overall, each of the two wheelers in the company lineup showed some recovery in September 2019 over sales in August 2019 except for the Passion and Xtreme, sales of which dipped 1.18 percent and 5.85 percent respectively in September 2019 over sales in August 2019 However, sales of the Xtreme were up a massive 43.75 percent to 1,965 units sold in September 2019 over sales of 1,367 units sold in the same month of the previous year.
Best selling scooter for Hero in Sep 2019, was the Maestro with 37,367 units sold. Pleasure was the 2nd best selling scooter with over 20k units sold. Destini registered sales of over 7k units. Hero Duet scooter sales also saw a significant decline in September 2019 to 7,478 units, down 67.66 percent as compared to 23,124 units sold in September 2018. However there was a 100 percent increase as compared to sales of 3,734 units sold in August 2019.
Hero Xpulse 200 sales continued to grow. This time registering over 4k units – this is the first time in a single month sales of Xpulse has crossed the 4k mark. The Hero Xtreme 200R remained the least of the company’s performers with sales down from 4,034 units sold in September 2018 to just 530 units sold in the past month but up 23.54 percent as compared to 429 units sold in August 2019.
In view of diminishing sales over the past months, Hero MotoCorp has also announced that they will not be present at the 2020 Auto Expo. The company will instead focus on meeting the BS VI deadline ahead of the April 2020 deadline for which they would need to prioritize objectives both in terms of spending and manpower.
Other two wheeler makers Bajaj Auto, TVS Motor Company, Yamaha and Royal Enfield along with Honda Motorcycle and Scooter India have also announced that they will be skipping this highly acclaimed motoring event in view of better focus on BS VI upgrades.