Maruti Y9T LCV launch delayed due to re-engineering requirements

Maruti Suzuki has been dominating the Indian passenger car market for decades but it’s recent attempt to recreate the magic in commercial vehicle sector didn’t quite go as per the plan. The Maruti Y9T (codename) LCV which is based on the Suzuki Carry platform was originally supposed to be launched in the last quarter of FY2015-15 but even after 18 months from that deadline, the vehicle is still not in the market.

Livemint reports that Maruti has decided to go back to the drawing board and re-engineer the product to meet the customer requirements. It’s being reported that the automaker didn’t get the load factor of the segment spot on and realized this during the testing phase.

Tata Super Ace Mint at 2016 Bangkok Motor Show
The Y9T will be pitted against the popular Tata Ace family.

Overloading in the case of passenger cars is predictable but when it comes to commercial vehicles, there is a great extent of abuse in the Indian market. For example, an LCV with 1-tonne payload is subjected to weights of around 1.5 tonne on several occasions. Basing its LCV on the international-spec Carry didn’t help either.

Since the LCV segment in India has been displaying lackluster performance starting from 2013-14, Maruti didn’t actually lose anything significant due to the delayed project. In fact, the market conditions allowed Maruti to take its time and amend the product.

Tata Ace Mega front three quarter
Tata Motors controls nearly 50% of intracity LCV market.

Also read – Maruti Y9T LCV spotted testing on public road

The Maruti Y9T will be pitted against the likes of Tata Ace and Mahindra Maximo when it finally reaches the market.

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