MG Hector is a car which has created multiple new segment benchmarks. Be it price, space, luxury, features or engine performance – the Hector is among the best SUVs in the segment today.
In just 22 days of launching Hector, booking numbers crossed the 28,000 mark. With production capacity only at 2,000 units a month, MG India had to close bookings for 2019. Many who want to buy Hector, and missed out on the booking, will now have to wait till 2020.
For those, who are waiting for Hector, unfortunately there is a long waiting period. Some customers have to wait till Dec 2019 for getting delivery. For those customers who have to wait for delivery of hector, MG India has launched – ‘Worth Waiting For’ campaign.
Under this new campaign, MG will offer all their customers 1,000 points per week of waiting for delivery. These points can then be redeemed for MG accessories or prepaid maintenance packages. Apart from giving free accessories, MG India is also sponsoring education of girls (1 girl education sponsored for every 2 weeks a customer has to wait for Hector delivery).
For example, one customer who recently took delivery of Hector in Cochin, posted a Thank You certificate from MG India. In this it was mentioned that the customer had to wait 11 weeks to get delivery, and thus he has now sponsored the education of 6 girls.
This new campaign sets new benchmark for customer satisfaction. Not only the customer is getting free accessories in return of waiting for delivery, they are also in a way sponsoring education of girls.
Speaking about the MG Hector, it gets a range of driver and passenger comforts and a long list of safety equipment. The dashboard is dominated by a large 10.4” full HD touchscreen. It gets soft touch upholstery, piano black inserts on the central console with grey highlights on the dashboard and contoured and bolstered seating.
The Hector also comes in with pre-loaded apps such as TomTom IQ Maps, Gaana Premium, and AccuWeather while the company will offer free data service for first 5 years. The on board safety features include hill assist, ESP, ABS, EBD, cruise control, etc.
MG Hector competes with the Tata Harrier, Jeep Compass and the recently launched Kia Seltos. It also takes on the likes of the Mahindra XUV500 and Hyundai Creta.
