Joining Honda and Tata Motors, Mahindra today announced that they will also be increasing prices of all their cars from 1st August 2018. Commenting on the price hike Rajan Wadhera, President – Automotive Sector, Mahindra & Mahindra Ltd. said, “With the ongoing increase in commodity prices we plan to take a price hike of up to 2% in some models.”
Speaking about Mahindra’s sales performance last month – Passenger Vehicles segment (UVs, Cars and Vans) sales are reported at 18,137 vehicles, up 12 percent from 16,212 vehicles sold in June 2017. Cumulative sales of for the fiscal (April-June 2018) are up 9 percent with 60,779 units sold, up from 55,995 units sold through April-June 2017.
Sales of UVs was reported at 16,408 units for June 2018, up 7 percent from 15,388 units sold in June 2017. UV sales for April-June 2018 (Q1 FY19) are reported at 56,074, up 6 percent from 53,082 units sold through April-June 2017.
The remainder of passenger vehicle sales is contributed under the Mahindra Electric moniker. Cars and Vans sold are reported at 1729 units, up 110 percent from 824 units in June 2017. YTD sales are reported at 4,705 units, up 62 percent from 2,913 units sold in Q1 FY18. Movement in the electric vehicles segment comes in part from EESL, whereby the govt is placing orders for electric vehicles to boost the EV segment.
Commercial vehicle segment sales are reported at 19,229 vehicles in June 2018 at 27 percent sales growth. Domestic sales stood at 41,689 vehicles during June 2018, up 23 percent. In the Medium and Heavy Commercial Vehicles segment, M&M sold 1,108 vehicles to report 58 growth. Exports for June 2018 stood at 3,466 vehicles, up at 87 percent.
Mahindra is now getting ready to launch 3 new cars this year in India. One of them is an MPV to rival Toyota Innova Crysta, one is XUV700 and one is a compact SUV to rival Tata Nexon and Maruti Brezza. All these new launches are expected to bring a boost in sales for the car maker.