Royal Enfield Classic 350 Redditch Series arrives at dealerships

The Royal Enfield Classic 350 has been soldiering on without any significant mechanical changes since its introduction but has received a handful of special edition treatments and several new color options. The most recent new color introduction took place in January this year.

With 2017 here, Royal Enfield has announced the launch of yet another range of exciting new colour options with the Classic 350, called Redditch.

Why Redditch

Royal Enfield Redditch series is available in three colour options – Red, Green and Blue. The Redditch series is inspired by the 50s-era Royal Enfield motorcycles that were produced in Redditch, UK – the birthplace of Royal Enfield motorcycles.

50s-era Royal Enfield motorcycles that were produced in Redditch, UK – the birthplace of Royal Enfield motorcycles. Apart from the new colous from the 1950’s, the 2017 Redditch series will feature the Royal Enfield Redditch monogram, first used in 1939 on the prototype of 125cc ‘Royal Baby’, a 2-stroke motorcycle. The use of the original Redditch monogram makes the Redditch series more special as it revives our association with the motorcycles produced out of Redditch in that era. – Mr Rudratej (Rudy) Singh, President, Royal Enfield.

How important is the Classic 350

The Royal Enfield Classic 350 entered the scene in 2008 to pull the two-wheeler maker out of a sales nosedive. Since then, the Classic 350 established itself as a cash cow for the company, registering a steady increase in volumes every fiscal. Today, the Classic 350 is the best selling Royal Enfield motorcycle.

In FY2015-16, the Classic 350 managed to clock an impressive volume of 276,853 units which represents a growth of 76% compared to the FY2014-15 figure of 157,531 units. To put the model’s important in a different context, about 55% of Royal Enfield’s FY2015-16 sales came from the Classic 350. The retro classic motorcycle also entered the top 10 highest selling motorcycles (scooters not included) of India at 9th place.

There is no change in the mechanics. The bike continues to be powered by a 346 cc single-cylinder air-cooled engine which dishes out 19.8 bhp @ 5250 rpm and 28 Nm @ 4000 rpm of torque. Transmission is a 5-speed unit.

The motorcycle will be available at an on-road price of Rs 1,46,093 in Delhi, Rs 1,57,577 in Mumbai, Rs 1,47,831 in Chennai, Rs 1,55,456 in Bengaluru and Rs 1,49,340 in Hyderabad.

Classic 350 Engine

Type Single Cylinder, 4 stroke, Twinspark, Aircooled
Displacement 346cc
Bore x stroke 70mm x 90mm
Compression Ratio 8.5 : 1
Maximum Power 19.8 bhp @ 5250 rpm
Maximum Torque 28 Nm @ 4000 rpm
Ignition System Transistorised Coil Ignition
Clutch Wet, multi-plate
Gearbox 5 Speed Constant Mesh
Lubrication Wet sump
Engine Oil 15 W 50 API, SL Grade & above, JASO MA
Fuel Supply 29mm, Constant Vacuum Carburettor
Air Cleaner Paper Element
Engine Start Electric/Kick

Classic 350 Chassis & Suspension

Type Single downtube, using engine as stressed member
Front suspension Telescopic, 35mm forks, 130mm travel
Rear suspension Twin gas charged shock absorbers with 5-step adjustable preload, 80mm travel

Classic 350 Dimensions

Wheelbase 1370 mm
Ground Clearance 135 mm
Length 2180 mm
Width 790 mm
Height 1080 mm
Seat Height
Kerb Weight 187 Kg (with 90% Fuel & Oil)
Fuel Capacity 13.5 Ltr

Classic 350 Brakes & Tyres

Tyres Fr. 90/90 – 19
Tyres Rr. 110/90 – 18
Brakes Front 280mm Disc, 2-Piston caliper
Brakes Rear 153mm Drum, Single Lead Internal Expanding

Classic 350 Electricals

Electrical System 12 volt – DC
Battery 12 volt, 8 Ah
Head Lamp 60 W / 55 W, HALOGEN
Tail Lamp 21 W / 5 W
Turn Signal Lamp

News Release

Images – ARAVINDUJA MOTORS

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