HomeBike NewsRR Global launches BGAUSS brand to enter two wheeler EV space in...

RR Global launches BGAUSS brand to enter two wheeler EV space in India

RR Global is a 800 million USD corporation, with presence in 85 countries, including India

RR Global will launch its two-wheeler EV products, under the brand name – BGAUSS in India. BGAUSS premium EVs are designed for urban and developing areas and focus on convenience, and environment conservation. Product portfolio is built on ‘modern design, ease, comfort, low maintenance, great power, quick charging, IOT and more’. At the start of operations, two BGAUSS products in a total of 5 variants will be launched in India.

Manufacturing and assembly of BGAUSS electric scooters is underway at the company’s Chakan plant. In the initial phase, the company plans to produce 80,000 units in FY2020-21. Sales and service network will be set up in southern and western region in phase one.

Global adaptation of technology has been fast. In India, the EV industry in its nascent stage offers huge potential. BGAUSS will offer smart and sensible solutions for city commute. The product lineup will benefit from ‘cutting edge technology and research, style, quality, trust, service, value for money’.

RR Global Products Currently on Offer

RR Global
RR Global products

Hemant Kabra, Director, RR Global & Founder and Managing Director, BGAUSS said, “We are delighted to announce our entry into the EV 2-wheeler segment, with our brand BGAUSS. We truly believe that electric mobility will define the future of transport. We understand the India market and have successfully placed India in the world map through our cables and wire businesses.

Our strong background of having established multiple electrical businesses across verticals owing to the robust R&D, will further complement our efforts in the EV segment. Our group has proven over the years that all our investments and businesses are embedded with deep market insights ensuring that the products strike a chord instantly with the audience.”

In recent years, a large number of new EV companies have begun operations in the Indian market in a short span of time. The two wheeler market here is one that does huge volume business each year, and proves to be a robust marketplace. With the need for two wheelers being undisputed, and EV tech improving in recent times, companies have used the opportunity to ride the EV adaption wave.

With the country focused on being more EV friendly in years to come, entering the business could serve manufacturers well. While volumes are relatively low but on the rise, adapting to EVs is projected to help deal with vehicular pollution, and reduce the fuel import bill. Low speed electric scooters too have been introduced as they needn’t be registered and don’t require a rider to have a driving license.

Rushlane Google news