The new whatsapp service will allow Toyota customers in India to seamlessly interact with their dealership / service personnel
Toyota Kirloskar Motor has introduced flexible finance/payment options for their cars Innova Crysta, Fortuner, Glanza, Yaris, etc. The auto manufacturer now also operates an official WhatsApp account too. With the new normal being curated around physical distancing, and the need to offer financial flexibility, Toyota is stepping it up to cater to changing needs and customer expectations.
Flexible EMI option is curated to the needs of those wanting to buy a car, and takes into consideration car maintenance. The payment plan lets customers own a Toyota vehicle or service it with flexible options. Payments can be converted into EMI of 3/6/9 months, and so on.
Payment plans come with a ‘low rate of interest’ tag. In some conditions, 100 per cent processing fee waiver is being offered. The new EMI schemes are designed for easy, flexible and convenient payment options to facilitate the best buying and servicing experience.
Toyota Official WhatsApp communication will cater to seamless customer communication, and is a convenient platform for one to reach out to Toyota whether for enquiries or feedback. One can avail information regarding new car purchases, Buy/Sell/Exchange existing vehicles, book service appointment, and request for breakdown services, among other concerns.
Naveen Soni, Senior Vice President, Sales and Services, Toyota Kirloskar Motor, said, “We would like to sincerely thank all our customers for their support and understanding during this difficult time. We understand the criticalities of the situation and as a brand that puts customers at the heart of every transaction, we have curated special convenience initiatives that will ease the vehicle owning process.”
TKM has introduced various measures to assist customers in the times of COVID 19 pandemic. Customer Connect Programme addresses extended warranty, free maintenance service, roadside assistance and SMILES pre-paid maintenance package, and other service packages.
Toyota has already digitised large parts of the sales process to smoothen and enable online car buying. This convenience is executed through 360-degree product views, online financing options, and quotations. Dealer Operations Restart Guidelines outline current dealership SoPs focused on safety protocol for respective facilities and staff, and actual customer interactions during sales and after-sales services.
Finance schemes are curated to address current market needs. Toyota has this month revised the price tag for most of its vehicle lineup, with some revisions to be rolled out next month. Price revisions this year were delayed even though the company transitioned to BS6 compliancy within the March 31, 2020 timeline. Post budget price revisions, and most other considerations were delayed this year owing to lockdown announced on account of Covid-19 pandemic announced in late March 2020.
