Tata Motors has felt warm water after dipping its toes in the market with a new product, Zest compact sedan, and is preparing to dive in with a long list of new products spanning almost all segments it swims in.
Mayank Pareek, the newly appointed President of Passenger Vehicle Business at Tata Motors wishes to see the company in pole position over the next few years. Aggressive marketing strategy and two fold expansion of sales and service networks are on the cards.
MapmyIndia has partnered with Tata Motors to offer GPS navigation in the new Bolt hatchback, which is built into the car.
Tata Motors has presented a custom off-road concept of Safari Storme SUV at 2014 Autocar Performance Show in Mumbai.
JA Motorsport based out of Coimbatore has taken a Tata Nano and turned it into a jaw-dropping hot hatch with 230 bhp motor.
Mayank Pareek, Tata Motors’ newly-appointed President of Passenger Vehicle Business Unit, talks about the company growing younger and strategy in motion to put a Bolt in over 4,000 homes a month.
Noting that the Indian passenger car market is on the brink of touching the 5 million domestic sales mark, from a current 2.5 million mark per annum by 2020, Tata Motors is set to expand their sale networks throughout the country.
Tata Bolt hatchback made its public debut at the 2014 Delhi Auto Expo earlier this year, along with the Zest sedan. Having successfully launched Zest sedan in the Indian market, it is now turn of their flagship hatchback – Bolt. Rush Lane test drives the car for a day at a media exclusive event in Udaipur and here is our review.