Mahindra Truck and Bus division demerges, Truxo, Traco, and Torro emerge
To operate as a new division, Mahindra Navistar Automotive Limited will hence forth be known as Mahindra Trucks and Buses Limited (MTBL). The company also intends to demerge its trucks and buses operations from MTBL into M&M Limited so as to ensure better synergies.
New branding for the heavy commercial vehicle range was also announced. Henceforth, multi axle trucks will be known as Mahindra TRUXO 25 and TRUXO 31 while Trailer Trucks will be called Mahindra TRACO 35 and TRACO 40 while tippers will be called Mahindra TORRO 25 and TORRO 31.
The company is also in the process of refurbishing its current LCV range while work on introducing new products is also in the offing which will cater to ICV and MCV segments in 7.5 to 16 ton range. Mahindra Group is also enhancing their service and sales networks which as on date consists of 270 service points, 57 3S dealerships and 1,263 roadside assistance centers.