Maruti Suzuki India has launched a limited edition of their small car, A Star earlier today. The new A Star Aktiv limited edition will be available in only petrol variant, and that too in the top end model. Maruti Suzuki says, “The limited edition A-Star Aktiv is available in Vxi & Vxi AT variants.” This new limited edition is available at an extra price of Rs 14,990.
Engine configurations remains the same, 998cc K10B petrol generating 67 PS power and 90 Nm torque, giving a mileage of 19 kmpl (ARAI certified). All that is new, which is there to offer in the A Star Aktiv, is some cosmetic changes on the outside along with some upgrades on the inside.
Car sales have not maintained their expected growth rate in the Indian auto industry this year. Major car makers in India have registered decline in sales figures for the month of Nov 2012. Petrol car sales have suffered the most, thanks to the meteoric rise in its price. Diesel being cheaper and more efficient, their sales have increased.
With 2012 approaching its end, car manufacturers are luring customers to showrooms by launching limited editions or offering exciting discounts and benefits. Car makers have also announced that they will be increasing price of their models from 2013, in order to clear existing inventory. For more information on Maruti A Star Aktiv, scroll down.
Maruti Suzuki launches Limited edition A-Star Aktiv
~Available in the Vxi&Vxi AT variants~
To bring vibrancy and excitement to the market, Maruti Suzuki India Limited,has introduced limited edition of A-Star, christened as A-Star Aktiv. The limited edition A-Star Aktiv is available in Vxi&Vxi AT variants.
The A-star, which primarily targets the youth, has been launched in this limited edition attractive new avatar to entice its young customers. The A-Star Aktiv is packed with new features and is all set to offer its customers supreme comfort, style & utility that will complement their personalities.
The smart and energizing exterior combined with an equally suave and revamped interior will offer a whole new refreshing, trendy & sporty package to its driver. On the exteriors, the A-Star Aktiv sports both Side Body Graphics, Front, Rear and Roof Graphics, A-Star Aktiv Logo, Red ORVM, Red Spoiler, Red Bumper, Bold Back out film on B-Pillar and Bright Red Fog Lampover plate.
In the cabin area, the A-Star Aktivis adorned with new stylish Seat Covers, slick Steering Wheel Cover, Classy Floor Mats, Handy Rear parcel tray, Door Sill Guard and a keyless Security system.
The exciting 14 new features on the A-star Atkiv have been valued at an attaractiveRs 14,990.
Explaining the outlook on A-star Atkiv, Manohar Bhat, Vice President (Marketing) Maruti Suzuki India Limited shared , “A-Star is one of the most vibrant brands in our product portfolio. Some of its high points such as contemporary styling, dynamic handling and ride quality, best in class turning radius, power, flat torque and superior performance has made A-star a popular choice especially amidst the youth. The stylish modifications in the A-Star Aktiv are in line with our plans to offer our young and energetic customers a sleeker, more stylish and feature packed A-Star. We are confident that this special edition will bring pride to the select owners who get to possess it.”
Engine & Transmission
Powered by state-of-the-art, light weight, 998cc K10B petrol engine, A-star offers fuel-efficiency of 19 kilometers per litre as tested by ARAI, Pune. Incidentally, A-star was the first model in the Maruti Suzuki stable to have the K-series engine. The K series engine offers power of 67ps @ 6200 rpm and torque of 90Nm @ 3500 rpm. The flat torque curve is useful to negotiate the stop-go city traffic conditions with ease.
Flagship export model
As a flagship export model, A-Star has been a popular model primarily in the European markets as Netherlands, Italy, UK, Spain, Germany. Other markets which have appreciated the A-star for its high fuel efficiency and low emissions include Australia, and South Africa. Interestingly, A-star is exported in over 130 variants.
Awards & Accolades
Maruti Suzuki A-star is one of the most awarded cars in the MSIL stable; it bagged the `Car of the year’ felicitation from leading auto magazines, Topgear, Zigwheels and Autocar. It was also rated `Most fuel efficient car’, in the world by Global green challenge Australia, 2nd most environmental friendly car by VCD Germany and Total Customer Satisfaction Award in 2009-10, 2010-11.