ŠKODA Auto India launches redesigned Superb at Rs 18.87 lakhs

New Delhi, February10th, 2014: ŠKODA Auto India launched the redesigned Superb in India. The Superb will be available at a price of Rs 18.87 lakhs (ex-showroom Delhi) and will be available in showrooms across India. The brand’s flagship model impresses with attractive new ŠKODA design elements, a fresh exterior and improved technical features.

ŠKODA Superb has been a segment leader since its launch in 2004
The redesigned Superb will be available in showrooms across India immediately
ŠKODA flagship model is now even more appealing: fundamentally revised exterior and innovative technical features
Striking appearance with new ŠKODA design elements: clear, precise, elegant and commanding

The ŠKODA Superb is the flagship of the Czech brand. The completely redesigned saloon features the new ŠKODA design language. The front and rear sections of the Superb have been completely redesigned. Clean lines and balanced proportions attest to precise design and the highest quality; the interior sports new steering wheels. The space and comfort in the Superb go well beyond the usual offers found in its class. The engines offered for the Superb in India – a petrol 1.8 TSI-118 kW and diesel engine 2.0 TDI-103 kW – win over customers with their performance and efficiency.

Talking about the new Superb at the launch, Mr. Sudhir Rao, Chairman & Managing Director, ŠKODA Auto India said, “The introduction of the redesigned Superb is part of our ongoing model offensive strategy. The refreshed Superb is even more appealing than its predecessor and retains the features & comforts that our customers have become accustomed to. Our renewed focus towards customers will further add to the overall ownership experience with the brand.”

skoda superb india launch

Superb with appealing elements of the new ŠKODA design

The front end has been completely redesigned up to the A-pillars. The radiator grille, vehicle logo, front headlights and fog lights, bumper, front fender, and bonnet are new. The new ŠKODA logo is now placed prominently in the centre of the bonnet, which is slightly sloped downward. The completely redesigned front headlights convey the particularly expressive character of the new Superb ‘face’. The Superb now has bi-xenon headlights with integrated LED daytime running lights and LED turning signals for the first time.

The rear of the vehicle has also been completely redesigned. The new rear end is clear, clean and precise; everything is in its proper place. The contour of the lights has been reinterpreted; the C-shape of the rear taillights shines even more brightly than before.

For the first time in the ŠKODA Superb, three light strips make up the C-shaped rear lights that are characteristic of the brand, coming standard as LEDs. Two new cubist triangles below the boot lid are additional unmistakable elements of the new ŠKODA design.

Three metallic paint shades in Metal grey, Magnetic Brown and Brilliant Silver are also new choices for the Superb’s exterior. The Superb will now be available in eight colors: Candy White, Magnetic Brown, Brilliant Silver, Rosso Brunello, Metal Grey, Amethyst Royal, Lava Blue and Magic Black. The design of wheels has also been refreshed.

The Superb limousine still features its clever Twindoor system. Thanks to this unique, patented solution, the 5th door can be opened in two different ways. Users can either just open the boot lid or the entire rear boot including the rear window.Operation has also become much easier, with a button for each door position in the fundamentally revised Superb. The interior of the ŠKODA Superb is also refreshed with new generation steering wheel.

Talking about the new Superb at the launch, Mr. Pawel Szuflak, Director, Sales & Marketing ŠKODA Auto India said, “The redesigned Superb confirms all the good values of SKODA ??that have defined the model’s success in India over the past ten years: lots of space, maximum functionality, highest levels of comfort, best safety and fantastic value for money. The new design has a striking appeal and will win consumers with its renewed freshness. The Superb has been a top contender in its segment and the new design will give it a further edge.”

The ŠKODA Superb’s gigantic capacity remains unrivalled

The new edition of the ŠKODA Superb confirms the vehicle’s outstanding capacity. The car features the largest luggage compartment in their class and the most knee room for passengers in the rear seats. No other vehicle in this class offers as much space to its rear seat passengers as the ŠKODA Superb. The vehicle features157 millimetres of rear leg room – a benchmark in the upper mid-range segment.

The Superb’s luggage compartment is absolutely unbeatable. The basic volume of the limousine is 565 litres, best-in-class. The compartment can be extended to 1,700 by folding the rear seats.

“Simply Clever” wherever you look

The Superb stands out from the rest with practical solutions almost everywhere you look. In addition to an umbrella compartment in the left rear door, there are numerous storage options in both the front and rear of the vehicle: the jumbo box in the centre console, storage compartments in the doors, under the passenger seat, the roomy glove box, the practical compartment for glasses or even the storage compartment in the folding armrest in the rear seats – everything has been carefully thought out. This also holds true for the luggage compartment. It is not just gigantic, but also has practical features such as, lockable storage compartments behind the wheel housings, bag hooks and lashing points.

Adaptive Front Light System (AFS) provide the best possible visual conditions when driving in the dark. AFS guarantees optimum illumination of the road and surroundings in various driving situations.

Additional modern assistance system is also available. Hill Hold Control makes it easy to start up slopes without using the hand brake. In the event of an accident, the passengers are protected by up to eight airbags as well as three-point safety belts and height-adjustable headrests. The body of the vehicle is extremely torsion-resistant due to the use of high-strength steel, and the well-balanced chassis ensures stable road holding.

ŠKODA Superb Prices

Model

Superb (ex-showroom Delhi)

Ambition 1,8 TSI 118kW MT

1,887,000

Elegance 1,8 TSI

118kW MT

2,065,000

Elegance 1,8 TSI

118kW AT

2,227,000

Ambition 2,0 TDI

103kW AT

2,343,000

Elegance 2,0 TDI

103kW AT

2,520,000

ŠKODA AUTO India:

ü Has been operating in India since November 2001 as a subsidiary of ŠKODA Auto a. s. Czech Republic which is one of the oldest car companies in the world and headquartered in Mladá Boleslav
ü ŠKODA Auto India has 6 models on sale in India – ŠKODA Superb, ŠKODA Octavia, ŠKODA Laura, ŠKODA Fabia, ŠKODA Yeti and the ŠKODA Rapid
ü ŠKODA Auto India has a network of 98 sales and 91 service outlets across the country and has sold over 1,85,000 units since November 2001
ü It has set up a state-of-the-art manufacturing facility in Shendra near Aurangabad, Maharashtra.
ü For more information please visit www.škoda-auto.co.in ; www.škodaoctavia.co.in
ü ŠKODA FB Page – https://www.facebook.com/škodaIndia
ü ŠKODA Twitter Handle – https://twitter.com/škodaindia