Skoda India 32.5% sales decline in January 2014: 1600 cars sold

Globally, Skoda begins the year on a thumping note with 16.5% sales increase in January 2014. With 80,900 vehicles to customers as compared to 69,500 vehicles in January 2013, it’s Skoda’s best January ever. Growth has been strong in Europe and China with double-digit growth in Europe with 48,200 vehicles sold.

In China, ŠKODA’s deliveries increased by 27.3% to 27,500 units, selling more cars in China than ever before in one month. Skoda India sold 1,600 cars in January 2014 as compared to 2,400 cars in January 2013 equating to 32.5% sales decline.

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“This has been an excellent start to 2014,” says Werner Eichhorn, ŠKODA Board Member for Sales and Marketing. “With 16.5% growth and the best January ever, we have truly confirmed the outstanding performance of the second half of 2013. Our model campaign is paying off in the markets. The strong start to the year and the promising number of incoming orders make us confident that we will continue to grow this year.”

“The design and model campaign is continuing into the next stage,” says Eichhorn. New ŠKODA Octavia reported 40.2% sales growth in January in Western Europe. With 8 new or revised ŠKODA models launched in 2013, 2014 focuses on ŠKODA growth strategy. At the Geneva Motor Show in March, ŠKODA will showcase its 5-door coupe ‘Vision C’ design study.