Suzuki receives $100 million breather in the US

American Suzuki Motor Corporation (ASMC), a company which declared bankruptcy early last month, has received $100 million through debtor-in-possession financing to make repayment deals with its…

American Suzuki Motor Corporation (ASMC), a company which declared bankruptcy early last month, has received $100 million through debtor-in-possession financing to make repayment deals with its franchise dealers. Out of these $100 million, $50 million will go towards operations while the balance $50 million will be invested in purchases of new inventory from Suzuki Motor Corporation (SMC).

Though the company is in throes of debt, demand has not suffered and the company saw their sales figures increase to 2200 units, up by 22% during the month of November 2012 as compared to sales during November 2011. ASMC will be purchasing 2500 new cars from SMC that were produced post bankruptcy announcement.

The company will continue to concentrate on production of motorcycles and ATVs along with their Marine division while they will be bringing in additional automobile inventory from Japan to their US dealerships so as to cater to increased demand. At the same time the company will be scaling down or discontinuing their new automobile sales in the US.

Auto News Release


ASMC continues realignment to focus on Motorcycles/ATV and Marine divisions

Company intends to bring additional automobile inventory from Japan to dealers in the continental U.S. to meet current consumer demand

BREA, Calif., Dec. 6, 2012 – American Suzuki Motor Corporation (“ASMC” or “the Company”) today announced that it has received Court approval for Debtor-In-Possession (“DIP”) financing. As a result, the Company will be able to borrow up to $50 million for operations and up to $50 million for purchases of inventory from Suzuki Motor Corporation (“SMC”). These funds will help ensure that ASMC has the cash necessary to operate its business during the pendency of the chapter 11 case. The motion was previously granted Court approval, on an interim basis, on November 7, 2012.

In response to continued consumer demand, dealer interest has remained high in continuing to order and receive shipments of Suzuki automobiles as long as they remain available, ASMC intends to use a portion of the DIP funds to purchase and ship 2,500 additional cars from Japan to the continental U.S., which have been manufactured since ASMC announced its restructuring. Earlier this week, the Company released its November 2012 sales numbers, reporting that it sold more than 2200 units last month, an increase of 22% compared to the same period last year.

As previously announced, ASMC is continuing to market and sell its remaining U.S. automobile inventory through its national network of automotive dealers. Further, ASMC continues to provide marketing and incentives to help promote the continued sale of the automobiles remaining in dealer inventory and the pipeline. This includes, zero percent financing for up to 72 months for qualified customers through an agreement with Ally Financial Inc. All automobile warranties will continue to be fully honored in accordance with their terms, and parts and service will continue to be provided to consumers through ASMC’s parts and service dealer network. As of November 30 2012, automotive dealers representing all of the top 50 and more than 98% of the total volume of ASMC’s continental U.S. automobile sales have agreed to transition to parts and services operations.

ASMC announced on November 5, 2012, that it plans to realign its business to focus on the long-term growth of its Motorcycles/ATV and Marine divisions and to wind down and discontinue new automobile sales in the continental U.S., following a thorough review of its current position and future opportunities in the U.S. automotive market. ASMC determined that the best path to achieve this realignment in an efficient and orderly manner was to restructure its operations under chapter 11. The case was filed in the United States Bankruptcy Court, Central District of California in Santa Ana.

Additional information regarding ASMC’s business realignment can be found at the Company’s website, or via an information hotline at 1-877-465-4819.