BMW Guggenheim Lab opened in Mumbai on Sunday December 9th 2012 and will be on till the 20th of January 2013. This global project offers free programs to enhance urban lifestyles and is being introduced in the city in conjuncture with Dr. Bhau Daji Lad Museum. BMW Guggenheim Lab will offer public programs and projects under the theme ME-WE wherein people of Mumbai will be offered an insight into striking the right balance between the individual (me) and community (we) in bringing about changes in urban life and improvements in the quality of living.
This six week program will be offered free of cost from 3.00pm to 9.00pm from Thursday to Monday at the plaza of Dr. Bhau Daji Lad Museum while on special dates will be offered in five areas around Mumbai in the Fort, Mulund, Mahim and Malabar Hill areas.
BMW Guggenheim Lab has been conduced successfully in New York and in Berlin and Mumbai is the third stop in their endeavor to improve quality of life. Mumbai was specially selected due to it being one of the major multifaceted, heavily populated and culturally rich cities in the world.