Global truck makers, Daimler trucks have posted record revenues during the past year 2012. These results were noteworthy following constraints in economic conditions all across Europe. Despite this the company was able to record revenues to the tune of €31 billion with a 9% increase as compared to revenues earned in 2011. However, it was earning before interest and tax which dipped by 9% to € 1.7 billion.
Global truck sales during the year increased 9% to 460,000 units with demand increasing slowly in core markets. Further decline was seen in the third and fourth quarters of 2012, though the company posted enhanced sales in the first half of the year. Sales across North America were also limited due to economic constraints, though the company did comparatively well despite these limitations. Daimler Trucks now looks ahead at 2013 will optimism despite the fact that sales in the first two months of the new year have been equally challenging.
The second half of the year is when the company expects to reap in profits. Daimler’s major markets are Asia and North America with Latin America and Europe following in quick succession. They also plan to produce Fuso brand trucks in Chennai, India for export to Asia and Africa markets at a later date. Truck sector buying forecast should see demand in Brazil and India stabilize as 2013 moves forward.