Hyundai Motor India Limited extend 3 year alliance with Shell Lubricants

Hyundai Motors India Limited, the wholly owned subsidiary of Hyundai Motor Company South Korea along with Shell Lubricants has announced their alliance for the next three years. Shell Lubricants will be the company’s most preferred lubricant supplier. Globally, this alliance between these two companies is one that goes back to 2004 while in India Shell Lubricants and Hyundai Motors have been associated since 2008.

Shell Lubricants is a market leader in the manufacture of lubricants. The company holds a 13% market share and has over 3000 different lubricants meeting customer’s demands across a range of applications such as motoring, commercial transportation, power, food processing and mining. The company has 5 R&D centers based in Japan, UK, Germany, US and France.

Shell looks forward to this continued association with Hyundai Motor India Limited which will enable them to extend their reach and network to global automobile systems and offer world class services to their partners. Shell Lubricants will be offering HMIL the latest and best lubricant technologies for their high performance cars through which both companies will be benefitted while at the same time offering satisfaction to consumers.

News release: Shell Lubricants and Hyundai Motor India Limited Extend Strategic Alliance Till 2015

Shell Lubricants, the global market share leader in finished lubricants and Hyundai Motor India Limited, today announced the extension of their strategic alliance, making Shell their preferred lubricants supplier for next three years. The alliance will promote high end research and development which shall mark a new phase in the history of India’s automotive sector.

Globally, the association between Shell Lubricants and Hyundai has been going strong since 2004. In India, Shell Lubricants has been the preferred lubricant partner for Hyundai Motor India Limited since 2008. With more than three years of successful association, the extension of their strategic alliance till 2015 is yet another indispensable phase for the two strongest automotive brands.

Commenting upon the association, Mr. Nitin Prasad, Country Head – Lubricants, Shell India Markets Pvt. Ltd. said, “We believe that the combined strengths of the two global brands will continue to benefit all Hyundai customers in India. Our people, technical superiority and customer collaboration helps Shell to develop practical solutions to address the toughest automotive challenges faced by our partners and our shared customers.” He further added “At Shell our endeavour is to offer the latest lubricant technology for Hyundai’s high performance cars. We are proud to be associated with Hyundai and look forward to continuing this relationship.”

Shell Lubricants has been striving to provide world class services and satisfaction to all its partners and consumers and with this new development, the association and level of service only gets stronger. Innovation, world-class technology and technical partnerships are at the heart of Shell Lubricants.